Tag: life sciences

Top Priorities for Life Science GBS Organizations in 2023: Scaling R&D Capabilities | Virtual Roundtable

Virtual Roundtable

Top Priorities for Life Science GBS Organizations in 2023: Scaling R&D Capabilities

April 05, 2023 |
9:30 am EDT | 7 PM IST

Life Sciences GBS organizations today have evolved into strategic partners for their enterprises, driving both operational and technological advancements. As part of the evolution, Life Sciences GBS organizations are increasingly supporting critical functions, including R&D operations, and scaling up these capabilities has been a top priority.

Join this virtual roundtable as our experts and your peers discuss and explore the vision, effort, and support required for scaling R&D capabilities from offshore/nearshore delivery centers.

What you will take away:

In this collaborative session, we’ll uncover the key aspects of building R&D capabilities in GBS, such as:

  • The vision for housing R&D capabilities in GBS and the value proposition of having an offshore/nearshore presence
  • Key enablers and challenges in offshoring/nearshoring core capabilities
  • Success driving actions from Life Sciences GBS leaders
  • Success stories from best-in-class peers

Who should attend?

  • GBS leaders
  • GBS Strategy leaders
  • GBS site leaders
  • GBS R&D/Clinical leaders

Virtual Roundtable Guidelines

The only price of admission is participation. Attendees should be prepared to share their experiences and be willing to engage in discourse.

Participation is limited to enterprise leaders (no service providers). Everest Group will approve each attendance request to ensure an appropriate group size and mix of participants. The sessions are 90 minutes in duration and include introductions, a short presentation, and a facilitated discussion.

Life Sciences Sales and Marketing Operations – Services PEAK Matrix® Assessment 2023

Life Sciences Sales and Marketing Operations – Services PEAK Matrix® Assessment

The life sciences industry is currently facing several challenges that are significantly impacting drug and device manufacturing costs. In addition to these rising costs, regulatory developments such as the Inflation Reduction Act 2023 and upcoming patent cliffs are further exacerbating the situation. As a result, it has become imperative for life sciences enterprises to establish robust sales and marketing operations to remain competitive. Additionally, the increasing involvement of end-consumers/patients in their healthcare decisions, coupled with evolving Healthcare Practitioner (HCP) needs, has compelled life sciences enterprises to explore the use of digital tools and technologies to enhance their market positioning and ensure continued engagement with their stakeholders.

To effectively meet these evolving enterprise needs, providers are revamping their sales and marketing operations offerings. They are investing in a range of solutions, from point analytics such as HCP segmentation to large-scale multi-tower platform solutions covering marketing, promotion, and sales, along with investments in evolving technologies such as the metaverse for sales rep training.

Everest Group Life Sciences Sales and Marketing Operations Services PEAK Matrix Assessment 2023 1

What is in this PEAK Matrix® Report

In this report, we assess 17 providers featured on Everest Group’s Life Sciences Sales and Marketing Operations – Services PEAK Matrix®. Each profile provides a comprehensive overview of the provider’s service focus, key Intellectual Property (IP) / solutions and domain investments. The study will enable buyers to choose the best-fit provider based on their sourcing considerations, while providers will be able to benchmark their performance against each other.

This report features 17 life sciences sales and marketing operations service provider profiles and includes:

  • Providers’ position on Everest Group’s PEAK Matrix® for Life Sciences Sales and Marketing Operations
  • Comparison of the providers’ capabilities and market shares
  • Providers’ key strengths and limitations

Scope:

  • Industry: life sciences
  • Geography: global
  • The assessment is based on Everest Group’s annual RFI process for calendar year 2022, interactions with leading life sciences providers, client reference checks, and an ongoing analysis of the life sciences market

DOWNLOAD THE FULL LIFE SCIENCES SALES AND MARKETING OPERATIONS – SERVICES PEAK MATRIX® ASSESSMENT 2023 

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What is the PEAK Matrix®?

The PEAK Matrix® provides an objective, data-driven assessment of service and technology providers based on their overall capability and market impact across different global services markets, classifying them into three categories: Leaders, Major Contenders, and Aspirants.

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