Adobe Services PEAK Matrix® Assessment 2025

As enterprises pursue digital experience transformation, generative and agentic AI integration has redefined how content is produced, managed, and delivered. Adobe’s Experience Cloud, combined with its Creative Cloud, has enabled creativity at scale, embedding automation, and delivering personalized customer experiences. In this evolving landscape, enterprises are increasingly turning to providers to operationalize AI within Adobe environments, streamline creative operations, and align marketing workflows with business outcomes. Service partners in response are strengthening their capabilities to offer deep industry knowledge, reusable accelerators, and strong IP portfolios, along with transparent licensing models and measurable value delivery frameworks to meet evolving buyer expectations.

  • Adobe Services PEAK Matrix® Assessment 2025

    Adobe Services PEAK Matrix® Assessment 2025

    This report assesses 33 Adobe providers and their performance across key capabilities such as generative AI enablement, content supply chain orchestration, and platform integration. It highlights how providers are helping clients adopt phased transformation strategies, improve reporting transparency, and build scalable personalization engines. The report also highlights the shift toward consulting-led programs that unify technology, design, and data, along with the growing demand for composable architectures to enhance flexibility and adaptability.

    Scope

    • All industries and geographies
    • This assessment is based on Everest Group’s annual RFI process for the calendar year 2025, interactions with leading providers, client reference checks, and an ongoing analysis of the Adobe services market

    Contents

    In this report, we:

    • Examine 33 Adobe providers’ capabilities and offerings
    • Position providers on Everest Group’s PEAK Matrix® framework as Leaders, Major Contenders, and Aspirants
    • Compare providers’ key strengths and limitations
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  • Adobe Services PEAK Matrix® Assessment 2024

    Adobe Services PEAK Matrix® Assessment 2024

    Scope

    • All industries and geographies.
    • The research is based on Everest Group’s annual RFI process for calendar year 2024, interactions with leading Interactive Experience (IX) service providers, client reference checks, and ongoing analysis of the Adobe services market

    Contents

    In this report, we:

    • Assess 27 leading Adobe service providers and design agencies on Everest Group’s Services PEAK Matrix evaluation framework
    • Position the providers as Leaders, Major Contenders, and Aspirants in the Adobe services market
    • Examine the providers’ strengths and limitations
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What is the PEAK Matrix®?

The PEAK Matrix® provides an objective, data-driven assessment of service and technology providers based on their overall capability and market impact across different global services markets, classifying them into three categories: Leaders, Major Contenders, and Aspirants.

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