Reimagine growth at Elevate – Dallas 2025. See the Agenda.

Events

Hyper-personalization Using Customer Data Platforms (CDPs) | On-demand Webinar

Watch this on-demand webinar as Everest Group Practice Director Arpit Mehra discusses how to achieve hyper-personalization using new-age marketing analytics solutions such as Customer Data Platforms (CDPs).

The speakers explore:

  • Shortcomings in traditional DMP and CRM systems
  • Definition and benefits of CDPs
  • Key trends and evolving dynamics of the CDP market
  • Financial considerations, including TCO, Time-to-value, and IRR
  • Contextualization to business requirement
  • Deployment of new features and change requests
  • Importance of customized CDP approach for enterprises

Watch Now

Where

On-demand

Presenters

Arpit Mehra
Practice Director
Everest Group

Vijay Mannur
Practice Head – Marketing Analytics
Quantiphi

Watch Now

Related events

Events
Shared and Global Business Services 2025

Shared and Global Business Services 2025 | Conference

Friday, September 26

11:30 AM IST

The Oberoi, Gurgaon

30 Minutes

Events
The AI & Cybersecurity GCC Forum

The AI & Cybersecurity GCC Forum | Conference

Wednesday, October 6

The Four Seasons Hotel, Kuwait City

45 Minutes

Events
Scaling the Circular Economy: How Chemicals Companies Are Building Sustainable Value Chains

Scaling the Circular Economy: How Chemicals Companies Are Building Sustainable Value Chains | Webinar

October 23, 2025

7:00 a.m. PDT | 9:00 a.m. CDT | 10:00 p.m. EDT | 3:00 p.m. BST | 7:30 p.m. IST

Webinar

1 hour

Events
Earned Wage Access and Financial Wellness

Earned Wage Access and Financial Wellness | Conference

Tuesday, September 16

7:00-9:00 PM | CDT

KUMI Restaurant (Bonsai Room), Mandalay Bay

2 hours

Events

P&C Insurance Process Transformation: Reinventing TPA Partnerships | LinkedIn Live

Thursday, October 9, 2025

8:00 am PT | 10:00 am CT | 11:00 am ET | 4:00 pm BST | 8:30 pm IST

LinkedIn Live

1 hour