The Evolution of Next-gen Customer Engagement Platforms | LinkedIn Live

In this collaborative LinkedIn Live session, our experts discussed the shifts occurring within life sciences enterprises as they navigate the evolving CRM ecosystem. 🔬

The Veeva-Salesforce split presents a unique opportunity to transition from traditional CRM systems to next-gen customer engagement platforms, revolutionizing the entire commercial technology stack. 🚀

Watch this LinkedIn Live session and engage with us as we explore leading-edge technologies and their evolving capabilities, shedding light on the massive opportunities for technology and service providers.

Drawing from three comprehensive assessments, we’ll focus on the advancements in next-gen platforms poised to deliver personalized customer experiences.

During this collaborative LinkedIn Live session, we discussed:

✅ What are the high-priority modules across CRM/CX platforms that enterprises are interested in? 🎯
✅ Which functions within the life sciences commercial segment are more mature vs. others in terms of next-gen technology adoption? 💡
✅ What is the market sentiment around the Veeva-Salesforce split? 🔍
✅ What are some of the emerging segments within this ecosystem?