When companies undertake digital transformation, it’s crucial that they keep executive and organizational support throughout the multi-year journey. An effective strategy for getting and sustaining that support is to focus on the “moments that matter” to the executives and/or users. Those are the moments (or events, decisions, actions) that comprise the most important issues to decide and evolve on the journey – things that the company must get right.
Leaders must not only communicate effectively about those moments but also deal with the related challenges along the way. Otherwise, progress on the digital transformation journey will slow or the journey will be derailed and likely will fail. To avoid either of these outcomes, let’s consider three moments that matter in a common digital initiative – migrating to a hybrid cloud environment.
Read more in my blog on Forbes