Life sciences enterprises have been investing in best-of-breed customer engagement tools and platforms ranging from content management solutions to engagement channel optimization tools. These platforms offer next-generation capabilities including domain specific conversational chatbots, automated dashboarding, and self-serve analytics.

In the Life Sciences Next-generation Customer Engagement Platforms (CEP) PEAK Matrix® Assessment 2023, Everest Group is assessing and profiling top 23 technology players offering life sciences focused next-generation customer engagement tools that facilitate personalized customer engagements, thus a superior customer experience.

The abstract covers:

• Leading life sciences customer engagement tools and strategies
• Chatbots, dashboarding, and self-serve analytics
• Profiles of top 23 technology players