Life sciences enterprises have been investing in best-of-breed customer engagement tools and platforms ranging from content management solutions to engagement channel optimization tools. These platforms offer next-generation capabilities including domain specific conversational chatbots, automated dashboarding, and self-serve analytics.
In the Life Sciences Next-generation Customer Engagement Platforms (CEP) PEAK Matrix® Assessment 2023, Everest Group is assessing and profiling top 23 technology players offering life sciences focused next-generation customer engagement tools that facilitate personalized customer engagements, thus a superior customer experience.
The abstract covers:
- Leading life sciences customer engagement tools and strategies
- Chatbots, dashboarding, and self-serve analytics
- Profiles of top 23 technology players