Frictionless Customer Experiences: The Key to Unlocking Satisfaction

The ideal customer experience has shifted as customers opt for more effortless self-driven digital interactions💻. To meet this need, organizations must eliminate hurdles within the customer experience, making it seamless, simple, and frictionless.

In this LinkedIn Live session, Everest Group analysts will be joined by Bill Price, co-author of the recently published book 📕, “The Frictionless Organization: Deliver Great Experiences with Less Effort.” Bill will define the frictionless organization and how it can deliver smoother customer experiences, save money, and increase revenue 📈.

Together, the speakers will discuss key insights from the book, provide real-time analyst reactions, and offer recommendations for organizations.

What questions will the event address?

➡️ What causes friction in customer experiences?
➡️ What are the benefits of removing friction?
➡️ How can friction be removed?