9 Customer Journey Mapping Tools That Can Improve Your CX | In the News

Customer journey mapping tools can help companies improve CX by analyzing customers’ paths across web, mobile, and physical channels. These tools support various capabilities, from simple collaborative diagramming to more automated tools baked into full-fledged customer experience platforms.

Sharang Sharma, a Vice President at Everest Group, said enterprises looking to scale customer journey mapping practices should also consider how new tools can align with a single integrated platform as an authoritative source of customer data. This requires establishing clear procedures to ensure regular updates of customer journey maps based on additional data and insights.

Read more in Tech Target.

How can we engage?

Please let us know how we can help you on your journey.

Contact Us

"*" indicates required fields

Please review our Privacy Notice and check the box below to consent to the use of Personal Data that you provide.