How Generative AI is Changing Creative Work | In the News

Text, image, and audio generators offer new content creation capabilities, but they raise concerns about originality, ethics, and the impact of automation on creative jobs.

Nishant Jeyanth, Practice Director at research firm Everest Group, sees generative AI tools playing a broader role in creative content lifecycles in enterprises. Tools such as ChatGPT and Dall-E are especially useful for crafting first drafts.

Read more in TechTarget

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