• Video
    March 17, 2026

    Engage – London 2026 brought together GBS and sourcing leaders from around the world for 2 days of bold thinking, pragmatic insight, and meaningful connection. From thought-provoking keynotes and practical breakout sessions to interactive roundtables and…
  • Blog
    March 16, 2026

    The convergence moment revenue leaders can’t ignore   For years, B2B organizations have aimed to align marketing, sales, and customer success. In practice, siloed targets, tools, and data definitions still disrupt the buyer journey. While buyers expect a seamless lifecycle experience…
  • Tech Provider Spotlight
    Feb. 24, 2026

    As enterprises move generative AI from experimentation to scaled deployment, prompt engineering has evolved into a structured, tool-driven discipline essential to operational success. Organizations face mounting challenges such as output reliability, reproducibility, prompt injections, unsafe responses,…
  • Blog
    Feb. 23, 2026

    The Customer Experience Management (CXM) technology ecosystem has shifted from a platform selection exercise to a continuous operating capability. With Artificial Intelligence (AI) accelerating change cycles, the stack is now multi-layered, spanning Contact Center-as-a-Service (CCaaS), Customer Relationship Management (CRM), knowledge management, Workforce Management (WFM), conversational AI, automation, and analytics. Increasingly, value depends on how effectively enterprises compose these layers…
  • Blog
    Feb. 09, 2026

    Impact Sourcing is no longer a side note in corporate responsibility reports. With over 520,000 workers globally and growth of 4-5% year-over-year, the model has become a serious workforce strategy for enterprises facing talent shortages, inclusion gaps, and pressure to show real progress on equitable economic development.   As…
  • In the News
    Jan. 21, 2026

    As enterprises move into 2026, customer experience leaders remain focused on cost, while struggling to make sense of artificial intelligence and what real transformation will require. According to Everest Group Partner David Rickard, cost remains the dominant priority in…
  • Market Insights™
    Jan. 19, 2026

  • Market Insights™
    Jan. 19, 2026

  • Market Insights™
    Jan. 19, 2026

  • Webinar
    Jan. 12, 2026

    Customer experience is approaching a critical inflection point. By 2026, CX transformation and AI adoption will be deeply intertwined as levers reshaping how contact centers are staffed, managed, and measured. This webinar examines how advances in…
  • Viewpoint
    Jan. 09, 2026

    Digital gaming platforms face growing challenges in player safety, content moderation, regulatory compliance, and the unintended consequences of generative AI. Despite the intensifying threat landscape, nearly 90% of gaming enterprises report flat or only modest increases…
  • Blog
    Jan. 09, 2026

    For more than a decade, sales outsourcing has been built around scale, coverage, and activity execution, with success measured through volume metrics such as leads generated, calls made, or sellers supported. That model is increasingly misaligned with how buying…
  • Blog
    Jan. 08, 2026

    For more than two decades, Customer Relationship Management (CRM) platforms have served as the system of record for sales, marketing, and service. They centralized data, standardized processes, and gave leaders visibility into pipelines and performance.  But as…
  • Provider Compendium
    Dec. 30, 2025

    Enterprises are repositioning quality from a downstream testing activity to a strategic engineering capability embedded across the software development life cycle. As digital, cloud, and AI initiatives scale, expectations are moving beyond defect identification toward resilience,…
  • Blog
    Dec. 23, 2025

    Salesforce has signed a definitive agreement to acquire Qualified, positioning the move as an acceleration of agentic capabilities within its Agentforce portfolio. The announcement reinforces Salesforce’s push toward agentic-led go-to-market execution, extending autonomous engagement from service and sales support into early-stage pipeline qualification and acceleration…
  • Thematic Report
    Dec. 17, 2025

    In 2025, the Trust and Safety (T&S) market evolved in response to increased enterprise adoption of advanced AI systems. With growing AI adoption, organizations continued investment in AI support services such as red teaming, hallucination checks,…
  • The push to build a sovereign European Customer Experience (CX) contact center isn’t driven by ideology or political posturing. It is the result of a long-brewing realization: the modern contact center is deeply dependent on a handful of global platforms, most of them outside…
  • State of the Market
    Dec. 10, 2025

    The global impact sourcing ecosystem is fundamentally transforming. No longer seen as a niche or CSR initiative, it is becoming a core workforce strategy that supports enterprise goals for agility, resilience, and inclusive growth. This report…
  • PEAK Matrix®
    Nov. 13, 2025

    Enterprises are elevating quality from a downstream test phase to a strategic engineering discipline woven through the software development life cycle. As digital, cloud, and AI programs scale, expectations shift from defect detection to resilience, velocity,…
  • Viewpoint
    Nov. 10, 2025

    As enterprises accelerate digital transformation and embrace next-generation technologies such as AI, generative AI, and cloud-native platforms, managing quality at scale has become increasingly complex. Traditional tool-centric quality approaches fall short in addressing fragmented processes, inconsistent…

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