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Showing 105 results
  • Viewpoint
    Sep. 18, 2026

    Payment Integrity (PI) is a key driver for containing medical costs and payment leakage, and is heavily outsourced. In a traditional black-box model, health plans receive findings, savings, reporting, and invoices while the logic, evidence, exceptions,…
  • State of the Market
    Dec. 10, 2025

    Agentic AI is transforming marketing, enabling workflows that are swift, smart, streamlined, and scalable. This evolution moves marketing beyond static automation toward dynamic orchestration, where AI agents collaborate with human teams to deliver outcomes faster, with…
  • PEAK Matrix®
    July 08, 2026

    Enterprises continue to retain mainframes for mission-critical workloads that demand resilience, security, performance, and transaction integrity. Rather than replacing these platforms, organizations are increasingly investing in modern mainframe services that enhance and extend retained environments through…
  • NEW
    State of the Market
    Nov. 03, 2026

    As organizations expand their use of cloud to meet evolving business needs, improve agility, and adopt emerging technologies, demand for cloud services is growing to support their cloud modernization needs. However, rising cost pressures are putting…
  • Provider Compendium
    Sep. 25, 2026

    Mainframes remain central to many enterprises because they support critical workloads requiring high resilience, security, performance, and transaction integrity. As cost pressures, skills constraints, resilience requirements, and hybrid integration needs increase, organizations are reassessing how these…
  • Thematic Report
    Nov. 27, 2025

    The media services landscape has become the essential backbone of modern advertising, evolving from traditional mass communication to a data-driven, hyper-personalized discipline. Advances in AI, programmatic ecosystems, commerce media, and cross-channel measurement have enabled advertisers to…
  • Tech Launch Perspective
    July 17, 2026

    The Data and Analytics (D&A) market continues to evolve as enterprises modernize fragmented data estates, strengthen governance, and prepare platforms for AI and agentic workloads. Organizations are prioritizing governed, interoperable, real-time, and context-rich data foundations that…
  • Thematic Report
    July 15, 2026

    Cannes Lions 2026 underscored a defining shift in enterprise marketing: while AI is transforming how content is created and campaigns are executed, human creativity and ingenuity remain essential to unlocking its full potential. The festival highlighted…
  • Tech Launch Perspective
    May 18, 2026

    The Data and Analytics (D&A) market continues to evolve rapidly as enterprises modernize fragmented data estates, improve governance, and prepare their data foundations for AI and agentic workloads. Organizations are prioritizing unified, interoperable, and real-time data…
  • Tech Launch Perspective
    May 06, 2026

    Adobe strengthened its positioning in agentic customer experience transformation at Adobe Summit 2026, with announcements focused on bringing content, data, journeys, commerce, analytics, and ecosystem partnerships into a more unified enterprise CX platform. The launch of…
  • Voice of the Partner
    Dec. 15, 2025

    Global technology ecosystems are rapidly transforming as enterprises increasingly rely on channel partners to deliver integrated, outcome-driven solutions. As technology stacks expand and customer expectations rise, technology providers are reshaping their partner engagement models to drive…
  • PriceBook
    Sep. 20, 2024

    The PriceBook is an off-the-shelf reference that can be used by Strategic Outsourcing and Vendor Management professionals to support a range of ongoing pricing and commercial discussions with service providers, plus internal planning and back-of-the-envelope business…
  • Tech Launch Perspective
    Aug. 20, 2025

    Databricks is positioning itself as a comprehensive data intelligence platform that unifies data, AI, and governance to accelerate enterprise innovation. Its latest announcements emphasize deeper generative AI integration, advances in data engineering and governance, and enhancements…
  • Tech Provider Spotlight
    Dec. 19, 2025

    Banking, Financial Services, and Insurance (BFSI) enterprises are fundamentally transforming customer engagement, driven by rising expectations for personalized, timely, and compliant communication. Traditional marketing environments – limited by fragmented data, manual content workflows, and siloed tools…
  • State of the Market
    Dec. 02, 2024

    The mainframe services market is growing steadily due to enterprises’ evolving demands. As businesses undergo digital transformations, enterprises are reassessing their mainframe strategies, prioritizing integration with cloud platforms, and modernizing legacy applications. The shortage of skilled…
  • Tech Launch Perspective
    June 26, 2025

    As enterprise AI adoption scales, organizations are actively investing in infrastructure that supports diverse AI workloads, from training to inference, across data center and edge environments. AI is driving demand for specialized chips, private cloud flexibility,…
  • State of the Market
    July 31, 2025

    As consumer behaviors shift and economic uncertainty intensifies, enterprises are rethinking loyalty as a strategic lever for sustained customer engagement. This report provides a comprehensive overview of the global loyalty platform landscape, examining how platform providers…
  • Thematic Report
    July 18, 2025

    The Cannes Lions International Festival of Creativity 2025 reflected the key shifts transforming the global creative and marketing landscape. As brands navigate growing complexity, from technology disruption to changing consumer expectations, this year’s festival focused on…
  • Thematic Report
    Sep. 09, 2024

    Mainframe systems remain the cornerstone of enterprises' IT strategies, especially for those requiring substantial processing power for high-volume transactions. Despite the evolving technology and business landscapes, enterprises maintain a positive outlook on mainframe services’ future, focusing…
  • Thematic Report
    April 25, 2025

    As lead management evolves into a strategic, cross-functional discipline, trailblazing platforms are enabling businesses to streamline lead capture, qualification, nurturing, and conversion. This report assesses 17 technology providers offering lead management solutions that support sales and…

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