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Thematic Report May 18, 2026
The Rise of Mid-market Human Capital Management (HCM): What is Driving the Shift?
Mid-market enterprises are increasingly emerging as a strategic growth segment within the Human Capital Management (HCM) landscape as organizations scale operations, formalize HR processes, and modernize workforce management practices. These enterprises are seeking cloud-based platforms that… -
Tech Launch Perspective July 17, 2026
Data and Analytics (D&A) – Review of Databricks’ Product Announcements at Databricks Data + AI Summit 2026
The Data and Analytics (D&A) market continues to evolve as enterprises modernize fragmented data estates, strengthen governance, and prepare platforms for AI and agentic workloads. Organizations are prioritizing governed, interoperable, real-time, and context-rich data foundations that… -
Tech Launch Perspective June 23, 2026
Data and Analytics (D&A) – Review of Snowflake’s Product Announcements at Snowflake Summit 2026
The Data and Analytics (D&A) market continues to evolve as enterprises modernize fragmented data estates, improve governance, and prepare data platforms for AI and agentic workloads. Organizations are prioritizing governed, interoperable, real-time, and context-rich data foundations… -
The Data and Analytics (D&A) market continues to evolve rapidly as enterprises modernize fragmented data estates, improve governance, and prepare their data foundations for AI and agentic workloads. Organizations are prioritizing unified, interoperable, and real-time data…
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Databricks is positioning itself as a comprehensive data intelligence platform that unifies data, AI, and governance to accelerate enterprise innovation. Its latest announcements emphasize deeper generative AI integration, advances in data engineering and governance, and enhancements…
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Snowflake is rapidly evolving into a unified platform that integrates analytics, AI, governance, and performance capabilities. Its latest product enhancements aim to streamline AI adoption, enhance data accessibility, and align with enterprise priorities around productivity, automation,…
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Viewpoint Feb. 26, 2024
Evolving with AI - the Rise of Next-Generation Digital Adoption Platforms (DAPs)
Digital transformation extends beyond merely adopting new technologies or redesigning workflows and processes. It is important to ensure that the workforce is engaged from the outset and equipped with the necessary guidance to facilitate seamless interaction… -
Viewpoint March 22, 2023
Unlocking the Full Potential of Users Through Userization and DAPs
The ongoing wave of digital transformation has led to the introduction of new platforms and software, creating a complex environment of applications for users that negatively impacts both user experience and productivity. Organizations must consider technology… -
Viewpoint Feb. 06, 2020
Digital Adoption Platform (DAP): Accelerating the Journey from Transformation to Adoption
Enterprises are increasingly adopting the digital route to improve their operations and business models to provide better customer service and employee experience. As a result, organizations are implementing various types of enterprise software – including Salesforce…
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