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  • Viewpoint
    July 20, 2026

    Banking, Financial Services, and Insurance (BFSI) institutions are entering a new operating era shaped by real-time decisioning, AI-enabled processes, digital ecosystems, and rising customer and regulatory expectations. While mainframes continue to provide the resilience, security, scalability,…
  • PEAK Matrix®
    Nov. 13, 2025

    Enterprises are redefining their Data and Analytics (D&A) strategies to build a strong data foundation for AI that is tailored to their unique business context. This shift reflects a move from broad transformation programs to focused…
  • Tech Launch Perspective
    June 26, 2025

    As enterprise AI adoption scales, organizations are actively investing in infrastructure that supports diverse AI workloads, from training to inference, across data center and edge environments. AI is driving demand for specialized chips, private cloud flexibility,…
  • State of the Market
    July 31, 2025

    As consumer behaviors shift and economic uncertainty intensifies, enterprises are rethinking loyalty as a strategic lever for sustained customer engagement. This report provides a comprehensive overview of the global loyalty platform landscape, examining how platform providers…
  • Provider Compendium
    July 29, 2025

    Over the past few years, the public cloud market has experienced significant growth due to the enterprise demand for business transformation, innovation, and resilience. Amazon Web Services (AWS) has accelerated its global adoption by investing in…
  • Thematic Report
    July 18, 2025

    The Cannes Lions International Festival of Creativity 2025 reflected the key shifts transforming the global creative and marketing landscape. As brands navigate growing complexity, from technology disruption to changing consumer expectations, this year’s festival focused on…
  • PEAK Matrix®
    July 24, 2025

    Data teams face rising complexity, from hybrid and multi-cloud pipelines to growing AI workloads. Hidden data failures, cost overruns, compliance breaches, and bad downstream decisions are becoming untenable. As a result, data observability is no longer…
  • Thematic Report
    April 25, 2025

    As lead management evolves into a strategic, cross-functional discipline, trailblazing platforms are enabling businesses to streamline lead capture, qualification, nurturing, and conversion. This report assesses 17 technology providers offering lead management solutions that support sales and…
  • Provider Compendium
    Dec. 15, 2025

    Enterprises are facing unprecedented pressure to produce accurate, consistent, and audit-ready emissions data as the climate reporting landscape becomes more complex and stakeholder expectations rise. Carbon accounting platforms have quickly become core digital infrastructure, helping organizations…
  • Thematic Report
    Sep. 02, 2025

    The global AI chip market is expanding rapidly. As AI workloads become more complex and large scale, enterprises are demanding higher performance, lower latency, and integration capabilities that go beyond traditional compute approaches. Chip-level decisions are…
  • Thematic Report
    Nov. 03, 2025

    Enterprises are increasingly turning to Order Management System (OMS) platforms to manage rising omnichannel commerce complexities. This report explores how modern OMS solutions have evolved from transactional tools into strategic orchestration engines, enabling enterprises to handle…
  • PEAK Matrix®
    Dec. 20, 2024

    As AWS evolves, there is a growing demand for AWS providers that can ensure smooth cloud migrations. These providers are essential to transform and manage AWS environments, focusing on managing costs, providing skilled resources, and leveraging…
  • Thematic Report
    July 15, 2025

    Europe’s digital and regulatory environment is reshaping how cloud services are consumed and governed. With growing geopolitical tensions, increasing data protection mandates, and rising concerns around foreign surveillance laws, the sovereign cloud has become central to…
  • Viewpoint
    July 15, 2025

    AI is moving from isolated pilots to enterprise-wide initiatives, but infrastructure strategies often lag. Many organizations face compute constraints, fragmented tooling, and unclear deployment or sourcing approaches. As AI workloads grow in scale and complexity, the…
  • Provider Compendium
    July 07, 2025

    The public cloud market is significantly growing due to enterprises’ pursuit of digital transformation, innovation, and operational resilience. Microsoft Azure has effectively addressed this demand through strategic investments in generative AI (in collaboration with OpenAI), industry-tailored…
  • Provider Compendium
    July 16, 2026

    Marketing and experience services are becoming essential enterprise growth enablers, helping organizations move beyond brand-led campaigns toward integrated, data-driven customer engagement. As enterprises face rising pressure to improve personalization, speed, productivity, and marketing RoI, they are…
  • PEAK Matrix®
    July 02, 2026

    Mainframe modernization has become a strategic priority as enterprises seek to reduce run costs, address legacy talent constraints, and unlock digital business models without disrupting core systems. The market is shifting from rehost-led programs toward phased,…
  • Innovation Watch
    June 25, 2026

    Revenue orchestration is becoming a critical capability as enterprises move from function-led Go-to-Market (GTM) execution to more integrated revenue operating models. Growth teams are under pressure to improve predictability, reduce revenue leakage, and respond to increasingly…
  • Voice of the Customer
    May 22, 2026

    Enterprises are redefining their Master Data Management (MDM) strategies as data reliability, governance, and AI readiness become central to enterprise transformation. As organizations modernize their data architecture and scale AI, generative AI, analytics, and automation initiatives,…
  • Provider Compendium
    July 29, 2025

    Enterprises are modernizing their technology foundations to stay agile, data-driven, and competitive. This shift is driving the demand for scalable, intelligent cloud platforms. Google Cloud has become a key enabler in this journey, offering advanced analytics,…

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