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State of the Market Dec. 10, 2025
Adapting to Agentic Autonomy: Marketing Services State of the Market 2025
Agentic AI is transforming marketing, enabling workflows that are swift, smart, streamlined, and scalable. This evolution moves marketing beyond static automation toward dynamic orchestration, where AI agents collaborate with human teams to deliver outcomes faster, with… -
Accelerator Jan. 07, 2026
Market Intelligence Template for Category Strategies – Data and Analytics (D&A) Services
Procurement organizations prioritize reducing costs, managing risks, and creating business value. Category management helps achieve these goals by optimizing category spend, identifying cost-saving opportunities, and improving operational efficiency. This report equips data and analytics service buyers… -
PEAK Matrix® Nov. 06, 2025
Talent Readiness for Next Generation Data, Analytics, and AI Services PEAK Matrix® Assessment 2025
Enterprises accelerating their adoption of AI and data-driven technologies now face an intensified need for specialized, AI-ready talent to sustain large-scale transformation. Organizations require deep expertise in machine learning, generative AI, Natural Language Processing (NLP), reinforcement… -
State of the Market Nov. 27, 2025
AWS Services State of the Market 2025: Architecting Resilient and Agile Enterprises on AWS
AI acceleration, cost optimization, and the need for business-integrated solutions are helping mature the enterprise cloud landscape. Cloud is now viewed as the foundation for data-driven intelligence, automation, and continuous modernization rather than just a scalable… -
State of the Market Dec. 19, 2025
Microsoft Azure State of the Market 2025: Operationalization of AI-led Transformation
AI acceleration, unified data strategies, and the need for secure, governed environments are reshaping the enterprise cloud landscape. Cloud is increasingly viewed as the operating foundation for scaled AI, real-time intelligence, and continuous modernization rather than… -
Provider Compendium March 26, 2026
Healthcare Specialists IT Services – Provider Compendium 2026
Healthcare enterprises are increasingly relying on specialist IT providers to address the growing complexities of healthcare transformation, regulatory compliance, and digital innovation. Payers and providers are under pressure to modernize core systems, improve interoperability, enable digital… -
Provider Compendium Dec. 30, 2025
Data Observability Technology – Provider Compendium 2025
Enterprises are experiencing rising data complexities as they scale cloud adoption, modernize data estates, and operationalize AI. In this landscape, undetected data issues, ranging from quality degradation and schema drift to pipeline failures and governance lapses,… -
State of the Market Oct. 31, 2025
Google Cloud State of the Market 2025: Surfing the AI Wave
Enterprises are progressing beyond digital enablement into a new era defined by AI-driven business value realization. As AI reshapes cloud spending priorities, enterprise focus is shifting from experimentation to scaling innovation for sustainable impact. Google Cloud… -
PEAK Matrix® Nov. 25, 2025
Healthcare Specialist IT Services PEAK Matrix® Assessment 2025
Healthcare enterprises are increasingly relying on specialist IT service providers to navigate the complexities of digital transformation, regulatory shifts, and cost pressures. Mounting financial strains and evolving compliance requirements are compelling payers and providers to modernize… -
PEAK Matrix® July 24, 2025
Data and AI Services Specialists – Europe PEAK Matrix® Assessment 2025
European enterprises are advancing their data and AI agendas amid increasing demands for digital transformation, regulatory compliance, and localized innovation. This evolution is due to the General Data Protection Regulation (GDPR), the European Union Artificial Intelligence… -
Thematic Report Nov. 27, 2025
Lights, Camera, Activate: Media Services Market Outlook and Provider Landscape 2025
The media services landscape has become the essential backbone of modern advertising, evolving from traditional mass communication to a data-driven, hyper-personalized discipline. Advances in AI, programmatic ecosystems, commerce media, and cross-channel measurement have enabled advertisers to… -
State of the Market Feb. 25, 2026
Clinical Development Technology State of the Market 2026
The clinical development technology market transform as life sciences enterprises increasingly rely on digital and AI-enabled solutions to manage rising costs, complex regulatory demands, and longer development cycles. This State of the Market report outlines how… -
PEAK Matrix® Nov. 05, 2025
Google Cloud Services Specialists PEAK Matrix® Assessment 2025
Enterprises are advancing their cloud modernization journeys by focusing on AI-driven transformation, rebuilding data and application foundations to achieve greater speed, scalability, and intelligence. The need for faster data center exits, cost and performance improvements, and… -
Provider Compendium Dec. 18, 2025
Data and AI Services Specialists – Provider Compendium 2025
Enterprises across industries are accelerating their data and AI initiatives but continue to face challenges such as fragmented data environments, limited access to skilled talent, and the need for advanced IP, platforms, and industry-specific solutions. Specialist… -
Tech Launch Perspective May 15, 2026
AI Infrastructure – Review of Google’s Product Announcements at Google Cloud Next 2026
As enterprises scale AI workloads, infrastructure complexity and workload diversity continue to increase. Industry focus is shifting beyond training toward large-scale inference, where enterprises require reliable, low-latency, and scalable AI serving capabilities. This shift requires distinct… -
NEWTech Launch Perspective July 17, 2026
Data and Analytics (D&A) – Review of Databricks’ Product Announcements at Databricks Data + AI Summit 2026
The Data and Analytics (D&A) market continues to evolve as enterprises modernize fragmented data estates, strengthen governance, and prepare platforms for AI and agentic workloads. Organizations are prioritizing governed, interoperable, real-time, and context-rich data foundations that… -
PEAK Matrix® April 02, 2026
Google Cloud Services PEAK Matrix® Assessment 2026
Google Cloud is strengthening its position through its leadership in data and AI, along with expanding capabilities in distributed and sovereign cloud. Offerings such as BigQuery, Vertex AI, Gemini, Google Distributed Cloud, and AI infrastructure are… -
Tech Launch Perspective June 23, 2026
Data and Analytics (D&A) – Review of Snowflake’s Product Announcements at Snowflake Summit 2026
The Data and Analytics (D&A) market continues to evolve as enterprises modernize fragmented data estates, improve governance, and prepare data platforms for AI and agentic workloads. Organizations are prioritizing governed, interoperable, real-time, and context-rich data foundations… -
The Data and Analytics (D&A) market continues to evolve rapidly as enterprises modernize fragmented data estates, improve governance, and prepare their data foundations for AI and agentic workloads. Organizations are prioritizing unified, interoperable, and real-time data…
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NEWTech Launch Perspective July 22, 2026
Life Sciences Enterprise Data and AI Platforms – Review of IQVIA’s Product Announcements
Life sciences enterprises are moving beyond isolated generative AI pilots toward governed, multi-agent workflows that support clinical, commercial, and real-world activities. This shift is increasing demand for platforms that combine regulatory-grade data governance, enterprise interoperability, scalable…
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