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  • Market Insights™
    July 12, 2024

  • Market Insights™
    July 12, 2024

  • Market Insights™
    July 12, 2024

  • State of the Market
    June 28, 2024

    With new innovations and technologies entering the market, organizations must evolve into digital-first businesses to stay resilient and competitive. Intelligent Process Automation (IPA) leads operational transformation, revolutionizing businesses by automating mundane tasks. With generative AI taking…
  • Viewpoint
    June 05, 2024

    Over the past year, gen AI has garnered significant attention due to innovations such as ChatGPT. Powered by Large Language Models (LLMs), gen AI enables human-like conversations. It has broad applications, particularly within Intelligent Automation (IA),…
  • Thematic Report
    May 31, 2024

    Post-COVID-19, Talent Acquisition (TA) has become a top enterprise priority, amid disruptions from economic, technical, and demographic perspectives. Gen AI has emerged as a vital focus area, prompting thorough investigation from enterprises and providers. In this…
  • Thematic Report
    May 31, 2024

    Gen AI has revolutionized the marketing landscape, reshaping content creation and customer interactions. It holds immense potential to improve content generation, enhance customer engagement, increase conversion rates, and optimize marketing budget allocation. Enterprises can stay competitive…
  • Thematic Report
    May 31, 2024

    In 2024, cloud and infrastructure services are vital for enterprises to drive operational efficiency, business innovation, and growth. Gen AI stands out as a key technology in this domain, significantly enhancing capabilities for both enterprises and…
  • Thematic Report
    May 31, 2024

    In 2024, gen AI emerges as a vital technology, enhancing capabilities of enterprises and providers in the application services sector. Enterprises are embedding gen AI in applications to drive operational efficiency, foster business innovation, and drive…
  • Thematic Report
    May 31, 2024

    In 2024, enterprises have prioritized cybersecurity due to increasing threats and sophisticated cyberattacks, pushing it to the forefront of business agendas. In this landscape, gen AI plays a vital role in enhancing cybersecurity capabilities. This report…
  • Thematic Report
    May 31, 2024

    For enterprises, HR outsourcing has evolved from focusing primarily on cost reduction to becoming a strategic enabler. The incorporation of gen AI to enhance employee experience, increase agility and flexibility, and deliver advanced insights and analytics…
  • Thematic Report
    May 31, 2024

    Gen AI has generated significant buzz among providers and enterprises, marked by frequent announcements that highlight its rapid progress. However, the adoption of gen AI in digital workplace tells a different story. In this study, we…
  • Thematic Report
    May 31, 2024

    2024 is a vital year for Customer Experience Management (CXM), as gen AI is transforming how businesses interact with their customers. In this report, we explore gen AI’s integration within the CXM value chain, highlighting its…
  • Thematic Report
    May 31, 2024

    In 2024, Trust and Safety (T&S) continues to be a top priority for online platforms due to the proliferation of harmful content and a tightening regulatory landscape. Gen AI, while contributing to the issue by enabling…
  • Provider Compendium
    May 16, 2024

    Intelligent automation serves as the cornerstone of modern enterprises, reshaping operational landscapes and driving efficiency at an unprecedented pace. To remain competitive and efficient in today’s fast-paced business environment, enterprises seek solutions that enhance productivity and…
  • PEAK Matrix®
    March 28, 2024

    Companies aiming to maintain competitiveness and strength recognize the importance of transitioning to a digital-first business model. Manual processes present numerous challenges, prompting enterprises to seek superior alternatives in digital, automated, and intelligent business practices. With…
  • Provider Compendium
    Dec. 22, 2023

    Generative AI, a new form of AI, is revolutionizing data generation with its ability to create realistic content, mirroring human creativity. Beyond its foundational role, generative AI significantly drives creative workflows, enhances content creation, and accelerates…
  • State of the Market
    Dec. 20, 2023

    Conversational AI is a network of advanced technologies and solutions, such as Intelligent Virtual Agents (IVAs) and agent assist, that communicate with each other to share information across systems, serving as a key enabler of front-…
  • Provider Compendium
    Nov. 30, 2023

    Generative AI and Large Language Models (LLMs) have revolutionized Conversational AI (CAI), moving beyond traditional chatbots to AI-powered chats capable of handling complex customer queries and tasks while emulating human-like language. These advanced AI systems can…
  • Viewpoint
    Nov. 23, 2023

    Enterprise adoption of automation technologies has accelerated over the past decade due to their potential to transform business models. What started as a simple rules-based activity has evolved into Artificial Intelligence (AI), giving rise to Intelligent…

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