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  • Blog
    July 08, 2026

    Artificial Intelligence (AI) is having its moment. After years of cautious skepticism, pilot-stage overhang, and boardroom debates, the conversation has moved beyond experimentation. Enterprises are no longer asking whether to deploy agents, they are now asking how fast they can scale them across their entire workflow estate. However, speed comes at a price and almost nobody is doing the math.   The warning signs…
  • Blog
    June 16, 2026

    Every year, Cannes Lions offers a glimpse into where marketing, media, and advertising are headed. Last year, the dominant theme was clear: AI had arrived, driving conversations around generative tools, automation, personalization, and disruption to creative…
  • See Us At
    May 18, 2026

    We're sponsoring Shared Services & Outsourcing Week 2026 The Future of Your GBS is on the Line: Challenge Value from the Outside In GBS leaders are facing one of the most disruptive moments in our industry’s…
  • See Us At
    May 08, 2026

    Join Ankit Gupta, Vice President at Everest Group, to explore how organizations can align stakeholders, define measurable success, and minimize value leakage to drive more effective transformation outcomes. Register now Key points to explore: Defining transformation…
  • Blog
    April 10, 2026

    For years, the software and services industries operated within a clear division of roles: software defined what could be done by codifying capabilities and workflows, while services determined how it was implemented and operated at scale through human effort.  Growth for tech services firms scaled predictably with…
  • Briefings
    March 26, 2026

    09:30 - 12:15 etc. Venues, County Hall, Belvedere Rd, London SE1 7PB As organizations navigate volatility, regulatory pressure, and rapid AI advancement, the traditional operating model is no longer sufficient.  Everest Group invites you for an…
  • Blog
    Feb. 27, 2026

    Partnership announcements between Systems Integrators (SIs) and frontier Artificial Intelligence (AI) platforms such as Anthropic and OpenAI are accelerating. The pattern matters more than the press releases. It signals a new ecosystem taking shape: one that could reshuffle the services industry in ways that feel uncomfortably familiar. …
  • Blog
    Feb. 11, 2026

    The forces shaping the media services landscape’s next phase aren’t incremental improvements. They’re structural. Artificial Intelligence (AI)-driven automation and consolidation across agencies and platforms, growing scrutiny on Return on Investment (RoI), and the convergence of media, commerce, and experience. Together, these shifts are changing not…
  • Blog
    Feb. 11, 2026

    For decades, Systems Integrators (SIs) have built their businesses around scale, of talent, delivery capacity, and execution rigor. This model aligned well with an enterprise environment where value creation was closely tied to human effort, predictable workflows, and linear…
  • Provider Compendium
    Dec. 30, 2025

    Enterprises are repositioning quality from a downstream testing activity to a strategic engineering capability embedded across the software development life cycle. As digital, cloud, and AI initiatives scale, expectations are moving beyond defect identification toward resilience,…
  • Blog
    Dec. 30, 2025

    Coforge has announced definitive agreements to acquire Encora from Advent International, Warburg Pincus, and other minority shareholders for an enterprise value of US$2.35 billion. Coforge will fund the US$1.89 billion equity value through a preferential allotment, under which Encora’s shareholders will hold ~20% stake in the…
  • Blog
    Dec. 29, 2025

    The Marketing and Interactive Experience (M&IX) function is undergoing a strategic shift. Over the past decade, the industry has oscillated between waves of digital transformation, channel fragmentation, and most recently, the explosive rise of generative AI and agentic Artificial Intelligence (AI).   Leading enterprises have started moving decisively beyond edge level experimentation and toward rearchitecting how they design experiences, deploy technology, generate content, and…
  • Provider Compendium
    Dec. 19, 2025

    Enterprises worldwide are racing to unlock AI-driven productivity, insight, and growth, but most still run mission-critical applications on legacy, siloed environments that cannot support modern AI pipelines. As priorities shift from cost takeout and cloud adoption…
  • Provider Compendium
    Dec. 16, 2025

    Enterprises are increasingly adopting low-code platforms to speed up application development, modernize legacy systems, and enable greater collaboration between IT and business teams. By simplifying development through visual tools and reusable components, low-code platforms help organizations…
  • Provider Compendium
    Dec. 15, 2025

    Enterprises are rapidly adopting AI-native approaches to application development, embedding AI capabilities directly into business system architecture. This shift moves beyond traditional software builds, enabling intelligent automation, real-time personalization, and data-informed decisions across use cases such…
  • Blog
    Dec. 12, 2025

    For more than a decade, brands have optimized media strategies around reach, frequency, and channel mix. Traditional media planning approaches, built around linear campaign cycles and long production lead times, are struggling to keep pace with this dynamic…
  • PEAK Matrix®
    Nov. 13, 2025

    Enterprises are elevating quality from a downstream test phase to a strategic engineering discipline woven through the software development life cycle. As digital, cloud, and AI programs scale, expectations shift from defect detection to resilience, velocity,…
  • Viewpoint
    Nov. 10, 2025

    As enterprises accelerate digital transformation and embrace next-generation technologies such as AI, generative AI, and cloud-native platforms, managing quality at scale has become increasingly complex. Traditional tool-centric quality approaches fall short in addressing fragmented processes, inconsistent…
  • PEAK Matrix®
    Oct. 29, 2025

    Enterprises are reimagining quality as a strategic engineering function rather than a downstream testing activity. As a result, demand for specialized Quality Engineering (QE) services is growing rapidly across industries. This analysis shows how the specialists…
  • Tech Launch Perspective
    Sep. 25, 2025

    Zoho’s July 2025 product announcements signal a decisive move toward becoming an AI-first enterprise platform, with a particular focus on agentic AI. This report evaluates how Zoho’s ecosystem, including Zia Agents, Zia Agent Studio, and Zia…

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