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  • Thematic Report
    Jan. 28, 2025

    Retail media leverages retailers’ digital platforms, such as websites and mobile apps, to deliver targeted advertising using first-party data. This approach, driven by the growth of e-commerce and data-driven marketing, merges commerce and advertising, creating value…
  • Webinar Deck
    Jan. 21, 2025

    With pressing choices to be made about sourcing, costs, operating models, and AI adoption, enterprises and providers need to stay ahead of seismic shifts in the IT services landscape. With several anticipated avenues of disruption on…
  • Provider Compendium
    Jan. 13, 2025

    The digital commerce platform landscape is rapidly evolving due to the rise in online shopping, new digital channels, and technology advances. Composable commerce, marketplace growth, and increasing B2B digital transactions are reshaping the industry, presenting new…
  • Blog
    Jan. 09, 2025

    As we embark on a new year, our team of analysts working within the Experience, Sustainability & Trust service line looks at the 5 key themes and trends that we can expect to drive the sustainability technology and IT Services market…
  • PEAK Matrix®
    Jan. 09, 2025

    As businesses navigate a rapidly evolving technology landscape, sustainable IT has become a key focus for organizations to minimize their environmental impact. IT infrastructure is a significant emission source, making sustainable practices essential. Advanced technologies, such…
  • Event
    Jan. 08, 2025

    With pressing choices to be made about sourcing, costs, operating models, and AI adoption, enterprises and providers need to stay ahead of seismic shifts in the IT services landscape. With several anticipated avenues of disruption on…
  • Provider Compendium
    Dec. 31, 2024

    As sustainability becomes increasingly integral to corporate strategy, ESG data management providers’ capabilities are emerging as essential for organizations to enhance their performance and accountability. Today, stakeholders demand transparency regarding ESG practices, and these platforms offer…
  • Provider Compendium
    Dec. 23, 2024

    As enterprises increasingly focus on delivering personalized experiences at scale, AI has become a key enabler in transforming customer data activation, scalable content supply, and marketing operations. Adobe remains a leader in experience services, leveraging AI-driven…
  • PEAK Matrix®
    Dec. 12, 2024

    The content supply chain (CSC) continues to face significant fragmentation, with enterprises struggling to scale content creation and manage a wide range of MarTech platforms and creative workflows. This fragmentation limits the ability to track ROI…
  • State of the Market
    Dec. 03, 2024

    Digital commerce is entering a transformative phase, driven by innovative trends and evolving enterprise needs. B2B commerce is expanding as organizations increasingly adopt digital platforms to streamline procurement, enable self-service, and deliver personalized experiences, particularly in…
  • Thematic Report
    Nov. 21, 2024

    The MarTech landscape is transforming dynamically due to the rising demand for sophisticated marketing tools. The rapid emergence of new tools empowers businesses to deliver seamless, hyper-personalized customer experiences. Key innovation areas include Customer Data Platforms…
  • Tech Launch Perspective
    Nov. 21, 2024

    Rapid AI adoption is reshaping the enterprise technology landscape, driving businesses to seek solutions that enhance performance, streamline operations, and support innovation. Organizations seeking to harness AI are increasingly adopting hybrid AI models that offer flexibility,…
  • State of the Market
    Nov. 15, 2024

    The Adobe services market is evolving rapidly, with enterprises intensifying their digital transformation efforts to deliver hyper-personalized, data-driven experiences. Adobe is at this shift’s forefront, offering an extensive portfolio across creative, experience, and document cloud solutions.…
  • PEAK Matrix®
    Nov. 15, 2024

    In today’s fast-paced business landscape, sustainability is vital for corporate strategies and operations. Organizations evaluate their financial performance, commitment to ethical practices, and impact on society and the environment. As stakeholders demand greater transparency and accountability,…
  • Event
    Nov. 12, 2024

    Catch Everest Group Partner Nitish Mittal at the CNS Summit 2024 where he will join Amir Kalali, Chairman and Chief Curator, CNS Summit, for a fireside chat titled, AI in Clinical Development: From Hype to Real-World…
  • In the News
    Nov. 11, 2024

    OpenAI has raised US$6.6 billion from investors like Thrive Capital and Tiger Global, but the AI company also sought assurances that investors would avoid funding five competing firms, according to a Reuters report. “OpenAI’s move could…
  • In the News
    Nov. 11, 2024

    This move comes amid speculation that OpenAI may be considering an initial public offering and as its recently appointed CFO has been actively touting the company’s strategy. OpenAI’s fresh infusion of capital can help the company to…
  • PEAK Matrix®
    Nov. 08, 2024

    The digital commerce platform landscape is rapidly evolving, driven by the rise in online shopping, new digital channels, and advancing technology. Composable commerce, marketplace growth, and increasing B2B digital transactions are reshaping the industry, presenting new…
  • LinkedIn Live
    Nov. 07, 2024

    Balancing tighter budgets, ROI demands, personalization preferences, and shifting customer behavior has significantly impacted businesses’ ability to meet the challenge of increasing cost efficiency while innovating. Effective sourcing solutions can help propel companies’ agility, efficiency, and…
  • Tech Launch Perspective
    Oct. 10, 2024

    At the Dreamforce 2024 event in San Francisco, California, Salesforce announced multiple innovations in AI-driven CRM tools, empowering businesses to deliver personalized experiences. The event focused on agentic AI (or AI as an agent) through the…

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