• Emerging Technologies
    March 25, 2025

    With technology advances, changing customer behaviors, and evolving regulatory landscapes driving rapid transformations across industries, it has become critical for business leaders to anticipate future technology trends and act on them. The Top 10 Game-changing Technologies…
  • Discovery
    March 04, 2025

    Discoveries focus on specific science and technology innovations that address today’s critical business issues and challenges. These brief yet detailed profiles highlight innovations across the world's leading companies, start-ups, universities, institutes, and the entire R&D ecosystem…
  • Discovery
    Feb. 28, 2025

    Discoveries focus on specific science and technology innovations that address today’s critical business issues and challenges. These brief yet detailed profiles highlight innovations across the world's leading companies, start-ups, universities, institutes, and the entire R&D ecosystem…
  • Discovery
    Jan. 31, 2025

    Discoveries focus on specific science and technology innovations that address today’s critical business issues and challenges. These brief yet detailed profiles highlight innovations across the world's leading companies, start-ups, universities, institutes, and the entire R&D ecosystem…
  • PEAK Matrix®
    Nov. 07, 2024

    Life sciences companies must engage customers effectively to drive business success through differentiated experiences. Hybrid commercial models require seamless, personalized interactions across channels to serve healthcare providers and patients. Advanced Customer Engagement Platforms (CEPs) go beyond…
  • Blog
    Oct. 24, 2024

    Remember when we were all buzzing about the metaverse like it was going to redefine reality? Yeah, that was just two years ago!Fast forward to last year, and suddenly generative AI  (gen AI) has become the…
  • Market Insights™
    Sep. 26, 2024

  • Market Insights™
    Sep. 26, 2024

  • Market Insights™
    Sep. 11, 2024

  • Viewpoint
    Sep. 05, 2024

    Drug development is a complex, time-consuming, and expensive process. The average cost to develop a new drug has increased from US$1.3 million in 2013 to US$2.3 billion in 2022. This cost increase poses a significant challenge…
  • Market Insights™
    Aug. 30, 2024

  • Market Insights™
    Aug. 30, 2024

  • Market Insights™
    Aug. 30, 2024

  • Market Insights™
    Aug. 30, 2024

  • Thematic Report
    Aug. 30, 2024

    The life sciences industry is transforming significantly, driven by rapid technology advances and evolving customer expectations. In this dynamic landscape, commercial technology specialists are emerging as key players, offering innovative solutions across omnichannel engagement, intelligence, and…
  • Tech Launch Perspective
    Aug. 07, 2024

    Following the Veeva-Salesforce split, the life sciences industry is undergoing significant changes in the base Customer Relationship Management (CRM) platform and associated technology tools and platforms. Additionally, enterprises seek a unified approach to engage customers across…
  • Thematic Report
    Aug. 05, 2024

    Following the pandemic, industries began investing in personalized Customer Experience (CX) worldwide, including the life sciences commercial sector. To stay resilient and keep pace with the evolving landscape, the life sciences industry is adopting technology to…
  • Blog
    June 03, 2024

    What impact will Salesforce’s upcoming global partnership with IQVIA have? Get the expert view here, orget in touch to understand how this significant move in the life sciences CRM sector might impact your business.Once again, the…
  • Blog
    April 26, 2024

    Life sciences enterprises are undergoing a generational shift, transitioning from outdated legacy customer relationship management (CRM) systems to modern Customer Experience Platforms (CXP). Discover the three emerging customer engagement layers in these platforms, the readiness of…
  • LinkedIn Live
    April 25, 2024

    Life sciences enterprises are facing a pivotal juncture that demands a strategic decision regarding their CRM ecosystems after the Veeva-Salesforce split. Watch this interactive LinkedIn Live discussion as our expert analysts explore the critical shift from…

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