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  • State of the Market
    July 31, 2025

    As consumer behaviors shift and economic uncertainty intensifies, enterprises are rethinking loyalty as a strategic lever for sustained customer engagement. This report provides a comprehensive overview of the global loyalty platform landscape, examining how platform providers…
  • Tech Provider Spotlight
    Dec. 19, 2025

    Banking, Financial Services, and Insurance (BFSI) enterprises are fundamentally transforming customer engagement, driven by rising expectations for personalized, timely, and compliant communication. Traditional marketing environments – limited by fragmented data, manual content workflows, and siloed tools…
  • Provider Compendium
    July 25, 2024

    As the immersive experience landscape evolves from its initial stages, it transforms both consumer and enterprise digital experiences. Despite its early development stage, enterprises recognize immersive experience services’ value and plan to invest in this space.…
  • PEAK Matrix®
    Dec. 20, 2024

    As AWS evolves, there is a growing demand for AWS providers that can ensure smooth cloud migrations. These providers are essential to transform and manage AWS environments, focusing on managing costs, providing skilled resources, and leveraging…
  • Viewpoint
    Oct. 09, 2025

    The global Off-highway Vehicle (OHV) segment is advancing toward autonomy. Industries such as agriculture, mining, and construction are leveraging automation to counter workforce shortages and improve operational safety and precision. Unlike on-road systems, off-highway autonomy demands…
  • Provider Compendium
    July 29, 2025

    Over the past few years, the public cloud market has experienced significant growth due to the enterprise demand for business transformation, innovation, and resilience. Amazon Web Services (AWS) has accelerated its global adoption by investing in…
  • PEAK Matrix®
    Aug. 25, 2025

    5G is rapidly evolving as a foundational technology in the telecommunications and enterprise sectors, enabling ultra-low latency, high throughput, and massive device connectivity. It plays a key role in powering applications such as private networks, industrial…
  • Thematic Report
    July 18, 2025

    The Cannes Lions International Festival of Creativity 2025 reflected the key shifts transforming the global creative and marketing landscape. As brands navigate growing complexity, from technology disruption to changing consumer expectations, this year’s festival focused on…
  • PEAK Matrix®
    April 09, 2024

    As the immersive experience landscape evolves from its initial stages to a fully realized state, it promises to transform both consumer and enterprise digital experiences. Despite its early development, enterprises are increasingly recognizing its value and…
  • PEAK Matrix®
    Aug. 07, 2024

    With enterprises maturing in their cloud journeys, the public cloud market has evolved as well, with steady demand for hyperscaler services and increasing innovations in AI, advanced data analytics, and integrated security. Notably, many enterprises across…
  • Discovery
    July 31, 2025

    Discoveries focus on specific science and technology innovations that address today’s critical business issues and challenges. These brief yet detailed profiles highlight innovations across the world’s leading companies, start-ups, universities, institutes, and the entire R&D ecosystem…
  • Accelerator
    May 19, 2025

    The Service Provider Health Check is a quarterly report assessing leading IT-BP and engineering providers’ financial and operational health. It equips enterprises with key insights for RFP evaluations, contract negotiations, and risk management. In this report,…
  • Thematic Report
    April 25, 2025

    As lead management evolves into a strategic, cross-functional discipline, trailblazing platforms are enabling businesses to streamline lead capture, qualification, nurturing, and conversion. This report assesses 17 technology providers offering lead management solutions that support sales and…
  • Provider Compendium
    March 06, 2025

    The increasing adoption of AI, the Internet of Things (IoT), and 5G is significantly driving Engineering Research and Development (ER&D) investments in the semiconductor industry. Advances in semiconductor technologies, such as smaller node sizes, innovative materials,…
  • Viewpoint
    Jan. 10, 2024

    Recessionary concerns exerted a significant influence on enterprise decision-making in 2023, driven by factors such as depleting pandemic savings, high-interest rates, global demand slowdown, rising oil prices, and ongoing geopolitical uncertainties. Despite these challenges, enterprises displayed…
  • Provider Compendium
    Feb. 05, 2026

    AI adoption, automation, and increasingly stringent data residency and sovereignty requirements are reshaping enterprise cloud strategies and elevating private cloud’s role. Selective workload repatriation, regulatory pressures, and hybrid-first IT operating models are accelerating the shift toward…
  • Viewpoint
    Jan. 23, 2024

    There is a strong need for IT service providers and cloud vendors to enhance their partnership to accelerate cloud journey for clients. This is significantly more relevant now as clients want to transform their businesses leveraging…
  • Thematic Report
    Jan. 22, 2024

    As we step into 2024, global macroeconomic stability is shrouded in great uncertainty. Ongoing macroeconomic events, trade wars, and an economic slowdown are impacting businesses worldwide, compelling them to approach business growth in the upcoming year…
  • Thematic Report
    March 05, 2024

    While the professional services market experienced a slowdown last year, engineering services emerged as a standout performer among other segments. In this webinar, our analysts examined the past performance and future prospects of the engineering services sector.…
  • Provider Compendium
    Oct. 21, 2024

    With enterprises maturing in their cloud journeys, the public cloud market has evolved as well, with steady demand for hyperscaler services and increasing innovations in AI, advanced data analytics, and integrated security. Many enterprises across industries…

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