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  • Tech Launch Perspective
    May 06, 2026

    Adobe strengthened its positioning in agentic customer experience transformation at Adobe Summit 2026, with announcements focused on bringing content, data, journeys, commerce, analytics, and ecosystem partnerships into a more unified enterprise CX platform. The launch of…
  • Blog
    May 05, 2026

    What is headless architecture and why is Salesforce pushing for it now? Salesforce’s push toward Headless 360 comes as the company closes the Fiscal Year (FY) 2026 from a position of strength, supported by US$41.5 billion…
  • Briefings
    April 29, 2026

    09:30 – 12:15 etc. Venues, County Hall, Belvedere Rd, London SE1 7PB As AI reshapes enterprise spending, many providers are focused on defending revenue against automation-driven compression. However, the greater opportunity lies in identifying and capturing…
  • Briefings
    March 26, 2026

    09:30 - 12:15 etc. Venues, County Hall, Belvedere Rd, London SE1 7PB As organizations navigate volatility, regulatory pressure, and rapid AI advancement, the traditional operating model is no longer sufficient.  Everest Group invites you for an…
  • Video
    March 17, 2026

    Engage – London 2026 brought together GBS and sourcing leaders from around the world for 2 days of bold thinking, pragmatic insight, and meaningful connection. From thought-provoking keynotes and practical breakout sessions to interactive roundtables and…
  • Blog
    March 16, 2026

    The convergence moment revenue leaders can’t ignore   For years, B2B organizations have aimed to align marketing, sales, and customer success. In practice, siloed targets, tools, and data definitions still disrupt the buyer journey. While buyers expect a seamless lifecycle experience…
  • Blog
    Feb. 11, 2026

    The forces shaping the media services landscape’s next phase aren’t incremental improvements. They’re structural. Artificial Intelligence (AI)-driven automation and consolidation across agencies and platforms, growing scrutiny on Return on Investment (RoI), and the convergence of media, commerce, and experience. Together, these shifts are changing not…
  • Blog
    Feb. 10, 2026

    Anthropic, a leading foundation model provider, recently launched a legal-focused Artificial Intelligence (AI) application, triggering a sharp sell-off across Information Technology (IT) services and enterprise software stocks.  The market’s reaction wasn’t panic. It was recognition.  Reach out to discuss this topic in depth.  What caught investors’ attention wasn’t contract drafting…
  • Blog
    Feb. 05, 2026

    ​​​Amid growing industry buzz, agentic Artificial Intelligence (AI) is beginning to move beyond whiteboard concepts into early pilots across sales, marketing, and revenue team​​​s.​  As early proof-of-concept initiatives gain traction, enterprises are increasingly viewing agentic AI not merely as a…
  • Thematic Report
    Feb. 04, 2026

    Influencer marketing is shifting from campaign-based experimentation to a mature, enterprise-integrated function. The rise of creator-led commerce, growing demand for authenticity, and increasing regulatory scrutiny are accelerating this transition. Enterprises are investing in micro and nano…
  • Provider Compendium
    Feb. 02, 2026

    The public cloud market is expanding as enterprises pursue transformation, innovation, and resilience through data-driven and AI-led modernization initiatives. Google Cloud is strengthening its position by investing in AI-native platforms, advanced data and analytics capabilities, and…
  • Provider Compendium
    Jan. 20, 2026

    Mid-market enterprises are navigating an increasingly complex business environment marked by economic uncertainties, disruptive competition, and rising customer expectations. As these organizations seek to remain agile and competitive, digital transformation has become a strategic priority, enabling…
  • Provider Compendium
    Jan. 16, 2026

    Enterprises worldwide are investing in digital transformation to remain competitive in an increasingly complex and fast-evolving landscape. While many past transformation efforts failed to deliver tangible results, today’s market demands consulting partners that can align digital…
  • Provider Compendium
    Dec. 31, 2025

    The Adobe services market is evolving rapidly, driven by the increasing adoption of generative AI and growing demand for scalable, efficient content operations. Enterprises are prioritizing the integration of AI into creative workflows, the convergence of…
  • Blog
    Dec. 29, 2025

    The Marketing and Interactive Experience (M&IX) function is undergoing a strategic shift. Over the past decade, the industry has oscillated between waves of digital transformation, channel fragmentation, and most recently, the explosive rise of generative AI and agentic Artificial Intelligence (AI).   Leading enterprises have started moving decisively beyond edge level experimentation and toward rearchitecting how they design experiences, deploy technology, generate content, and…
  • Thematic Report
    Dec. 24, 2025

    Enterprise AI is transitioning from experimentation to scaled deployment, as organizations focus on operationalizing AI through integrated technology stacks. As AI adoption deepens across business functions, enterprises are demanding comprehensive infrastructure and platform capabilities that support…
  • Provider Compendium
    Dec. 24, 2025

    As cloud costs grow more dynamic and AI use proliferates, FinOps is evolving from cost reporting to a broader operating model that blends granular cost/usage analytics with governance and policy management, AI-powered automation, sustainability/carbon tracking, and…
  • Blog
    Dec. 23, 2025

    Salesforce has signed a definitive agreement to acquire Qualified, positioning the move as an acceleration of agentic capabilities within its Agentforce portfolio. The announcement reinforces Salesforce’s push toward agentic-led go-to-market execution, extending autonomous engagement from service and sales support into early-stage pipeline qualification and acceleration…
  • State of the Market
    Dec. 19, 2025

    AI acceleration, unified data strategies, and the need for secure, governed environments are reshaping the enterprise cloud landscape. Cloud is increasingly viewed as the operating foundation for scaled AI, real-time intelligence, and continuous modernization rather than…
  • Provider Compendium
    Dec. 15, 2025

    Enterprises are facing unprecedented pressure to produce accurate, consistent, and audit-ready emissions data as the climate reporting landscape becomes more complex and stakeholder expectations rise. Carbon accounting platforms have quickly become core digital infrastructure, helping organizations…

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