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Viewpoint Nov. 06, 2025
From Signals to Stewardship: a Cloud Playbook for AdTech Transformation
The digital advertising landscape is at a turning point. Long-standing silos between AdTech and MarTech are eroding, giving way to a new, integrated ecosystem rooted in first-party data and real-time responsiveness. Three converging forces are driving… -
Thematic Report July 15, 2025
Sovereign AI Starts with Sovereign Cloud: a European Perspective
Europe’s digital and regulatory environment is reshaping how cloud services are consumed and governed. With growing geopolitical tensions, increasing data protection mandates, and rising concerns around foreign surveillance laws, the sovereign cloud has become central to… -
Viewpoint March 25, 2025
From Gigawatts to Green: How Hyperscalers are Powering the Race to Decarbonization with Nuclear Energy
Hyperscalers, such as Google, Amazon, and Microsoft, accelerated partnerships with nuclear energy providers for energy procurement in H2 2024. This shift raises a key question: Why are hyperscalers turning to nuclear energy? Rising energy demands, limitations… -
The digital transformation landscape is rapidly evolving, and mid-market enterprises (MMEs) are emerging as significant drivers of demand. While they may be smaller than Fortune 500 companies, MMEs are often more agile and willing to…
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Provider Compendium July 25, 2024
Enterprise Immersive Experience Services – Provider Compendium 2024
As the immersive experience landscape evolves from its initial stages, it transforms both consumer and enterprise digital experiences. Despite its early development stage, enterprises recognize immersive experience services’ value and plan to invest in this space.… -
PEAK Matrix® April 09, 2024
Enterprise Immersive Experience Services PEAK Matrix® Assessment 2024
As the immersive experience landscape evolves from its initial stages to a fully realized state, it promises to transform both consumer and enterprise digital experiences. Despite its early development, enterprises are increasingly recognizing its value and… -
Europe and the UK (among other major markets) are increasingly looking at the sovereignty and environmental sustainability of their cloud transformations. Sovereign cloud initiatives have been accelerated by cybersecurity concerns from the Russian invasion of Ukraine…
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Viewpoint June 15, 2021
Digital Connectivity: The Backbone of a Future-Ready Enterprise
In the past, enterprises have treated networks as a critical, but not necessarily a value creating component of their IT infrastructure, due to the lack of direct correlation to business benefits. However, as enterprises accelerated their… -
Yesterday’s announcement of Microsoft’s acquisition of Nuance Communications signifies the big tech company’s serious intentions in the US healthcare market.We’ve been writing about industry cloud and verticalization plays of big technology companies (nicknamed BigTech) for a…
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Enterprises are increasingly focusing on delivering enhanced experience to all their stakeholders (customers, employees, partners, and society). While the center of focus remains customer experience, the pandemic put a spotlight on Employee Experience (EX), resulting in…
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The enterprise data market is going through a pretty significant category revision, with native technology vendors – like Cloudera, Databricks, and Snowflake – evolving, cloud hyperscalers increasingly driving enterprises’ digital transformation mandates, and incumbent vendors trying…
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PEAK Matrix® July 22, 2016
Life Sciences IT Infrastructure Services – Service Provider Landscape with PEAK Matrix™ Assessment 2016
The Healthcare and Life Sciences (HLS) landscape has been subject to significant turbulence on account of a gamut of factors including escalating costs, widespread regulatory amendments, changing business models, and evolution of the patient-centric paradigm (with… -
State of the Market Jan. 14, 2016
IT Outsourcing (ITO) in the Healthcare Provider Industry – Annual Report 2015: Building a Coherent Value Proposition
Introduction The healthcare landscape has been subject to significant turbulence on account of a gamut of factors including escalating costs, widespread regulatory amendments, changing business models, and evolution of the patient-centric paradigm (with mobile computing, social… -
PEAK Matrix® Dec. 04, 2015
IT Outsourcing in the Healthcare Provider Industry – Service Provider Landscape with PEAK Matrix™ Assessment 2015
Introduction The healthcare industry is witnessing unprecedented churn and transformation, leading to a surge in adoption of IT and business process outsourcing. Driven by regulatory reforms, tenets of consumerization, market consolidation, and emergence of next-generation digital…
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