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Viewpoint Nov. 06, 2025
From Signals to Stewardship: a Cloud Playbook for AdTech Transformation
The digital advertising landscape is at a turning point. Long-standing silos between AdTech and MarTech are eroding, giving way to a new, integrated ecosystem rooted in first-party data and real-time responsiveness. Three converging forces are driving… -
Thematic Report July 15, 2025
Sovereign AI Starts with Sovereign Cloud: a European Perspective
Europe’s digital and regulatory environment is reshaping how cloud services are consumed and governed. With growing geopolitical tensions, increasing data protection mandates, and rising concerns around foreign surveillance laws, the sovereign cloud has become central to… -
Viewpoint March 25, 2025
From Gigawatts to Green: How Hyperscalers are Powering the Race to Decarbonization with Nuclear Energy
Hyperscalers, such as Google, Amazon, and Microsoft, accelerated partnerships with nuclear energy providers for energy procurement in H2 2024. This shift raises a key question: Why are hyperscalers turning to nuclear energy? Rising energy demands, limitations… -
Europe and the UK (among other major markets) are increasingly looking at the sovereignty and environmental sustainability of their cloud transformations. Sovereign cloud initiatives have been accelerated by cybersecurity concerns from the Russian invasion of Ukraine…
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Thematic Report March 07, 2022
Digital Commerce Platform Trailblazers: Top 15 Start-ups Redefining Shoppable Experiences
The pandemic has driven rampant growth in digital commerce across industries, compelling brands to have an online presence to remain relevant. This urgency to surpass competition has pushed many brands to re-evaluate their e-commerce strategies. The… -
Viewpoint July 16, 2021
The Future of Healthcare: Accelerating Your Cloud Journey
This viewpoint examines the cloud transformation journey for healthcare enterprises to operate more efficiently and resiliently. With increasing interest in a connected healthcare ecosystem and enterprise digitalization following the pandemic, cloud transformation has gained substantial traction… -
Viewpoint June 15, 2021
Digital Connectivity: The Backbone of a Future-Ready Enterprise
In the past, enterprises have treated networks as a critical, but not necessarily a value creating component of their IT infrastructure, due to the lack of direct correlation to business benefits. However, as enterprises accelerated their… -
Yesterday’s announcement of Microsoft’s acquisition of Nuance Communications signifies the big tech company’s serious intentions in the US healthcare market.We’ve been writing about industry cloud and verticalization plays of big technology companies (nicknamed BigTech) for a…
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Thematic Report March 30, 2021
Customer Data Platform Trailblazers: Top 15 Startups Redefining Hyper-personalization
Enterprises have long been investing in the MarTech landscape to provide better customer experiences. However, the evolving MarTech landscape has also resulted in multiple challenges such as access to data, complexity, difficulty in integration, and talent… -
The enterprise data market is going through a pretty significant category revision, with native technology vendors – like Cloudera, Databricks, and Snowflake – evolving, cloud hyperscalers increasingly driving enterprises’ digital transformation mandates, and incumbent vendors trying…
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Thematic Report May 05, 2017
Hot Life Sciences Startups: Focus on Drug Discovery / Product Development
The drug discovery / product development phase has traditionally been the bottleneck that impedes innovation initiatives within life sciences companies. Patient stratification, outcome uncertainty, unintegrated data platforms, and compliance management are some of the pressing issues… -
Thematic Report May 05, 2017
Hot Life Sciences Startups: Focus on Clinical and Pre-clinical Trials
Clinical trials execution faces the dual challenges of cost optimization and non-availability of trial targets. Startups leverage NLP, analytics, social media, and IoT technologies to deliver a patient-centric clinical trials approach and also solve for real… -
Thematic Report May 05, 2017
Hot Life Sciences Startups: Focus on Sales and Marketing
The life sciences sales and marketing function lacks a differentiated and coherent strategy to actively engage with its variety of stakeholders (physicians, patients, payers, pharmacists, nurse practitioners, and NGOs / advocacy groups). These firms struggle to… -
State of the Market March 30, 2017
Hot Life Sciences Startups: Friends, Foes, and Frenemies in the Innovation Ecosystem
Innovation is a very hard process for life sciences. As an industry, it is used to making long-term bets (10-20 years) and investing billions of dollars on drug developments. As they jump into a world where… -
Thematic Report Sep. 30, 2016
Care Financing Start-ups: Make Exchanges Great Again!
Care financing comprises all applications and platforms that come under payer and payer-related operations. They include new business models, cost optimization solutions, efficiency enhancing applications, and hassle-free insurance planning and processing. Traditional payers do not fill… -
Thematic Report Sep. 30, 2016
Electronic Health Records (EHR) Start-ups: Circumventing the EPIC-Cerner Oligopoly
EHR systems were predicted to breathe a new life into healthcare IT, but have failed to live up to the promise. Despite expensive installations, hospitals still struggle with workflow integration, HCP training, and lack of interoperability.… -
Thematic Report Sep. 30, 2016
Practice Management Start-ups: The Remedy for Physician Practices
Start-ups are helping improve diminishing physician efficiency and connecting various elements to enable faster diagnostics, as multiple needs converge. Areas of intervention include physician network, front-desk operations, clinical decision support, 24x7 connectivity, and revenue cycle management.… -
Thematic Report Aug. 26, 2016
Hot Healthcare Start-ups: Dawn of a New World Order
Introduction The Healthcare and Life Sciences (HLS) landscape has been subject to significant turbulence on account of a gamut of factors including escalating costs, widespread regulatory amendments, changing business models, and evolution of the patient-centric paradigm… -
PEAK Matrix® July 22, 2016
Life Sciences IT Infrastructure Services – Service Provider Landscape with PEAK Matrix™ Assessment 2016
The Healthcare and Life Sciences (HLS) landscape has been subject to significant turbulence on account of a gamut of factors including escalating costs, widespread regulatory amendments, changing business models, and evolution of the patient-centric paradigm (with… -
State of the Market Jan. 14, 2016
IT Outsourcing (ITO) in the Healthcare Provider Industry – Annual Report 2015: Building a Coherent Value Proposition
Introduction The healthcare landscape has been subject to significant turbulence on account of a gamut of factors including escalating costs, widespread regulatory amendments, changing business models, and evolution of the patient-centric paradigm (with mobile computing, social…
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