• Tech Launch Perspective
    May 06, 2026

    Adobe strengthened its positioning in agentic customer experience transformation at Adobe Summit 2026, with announcements focused on bringing content, data, journeys, commerce, analytics, and ecosystem partnerships into a more unified enterprise CX platform. The launch of…
  • Blog
    May 05, 2026

    What is headless architecture and why is Salesforce pushing for it now? Salesforce’s push toward Headless 360 comes as the company closes the Fiscal Year (FY) 2026 from a position of strength, supported by US$41.5 billion…
  • Briefings
    April 29, 2026

    09:30 – 12:15 etc. Venues, County Hall, Belvedere Rd, London SE1 7PB As AI reshapes enterprise spending, many providers are focused on defending revenue against automation-driven compression. However, the greater opportunity lies in identifying and capturing…
  • Viewpoint
    March 31, 2026

    To keep pace with macroeconomic uncertainties, supply chain volatility, and growing business expectations, procurement leaders must deliver more than operational efficiency. The modern mandate calls for agility, intelligence, and measurable value. However, fragmented systems, siloed workflows,…
  • Briefings
    March 26, 2026

    09:30 - 12:15 etc. Venues, County Hall, Belvedere Rd, London SE1 7PB As organizations navigate volatility, regulatory pressure, and rapid AI advancement, the traditional operating model is no longer sufficient.  Everest Group invites you for an…
  • Viewpoint
    March 25, 2026

    Procurement has historically focused on cost savings and operational efficiency, supported by spend visibility and reporting tools. However, AI advances are fundamentally reshaping this model by enabling continuous, intelligence-driven procurement decision-making. Agentic AI introduces autonomy into…
  • Blog
    March 24, 2026

    The procurement technology landscape is expanding at a pace that reflects more than incremental digitization. Across sourcing, contracting, spend intelligence, vendor management, and accounts payable solutions, providers are proliferating, capital is flowing, and enterprises are broadening their digital roadmaps.  This proliferation has resulted in a diverse technology landscape marked by:  Traditional integrated suites anchoring…
  • LinkedIn Live
    March 23, 2026

    AI has moved from experimentation to expectation, yet scalable ROI remains uneven. While some initiatives are delivering measurable impact, many are stalled in pilot mode. Hear from Everest Group’s Vice President, Chhandak Biswas and Practice Director,…
  • Blog
    March 17, 2026

    For years, procurement was defined by one outcome: savings achieved through negotiations, competitive bidding, and benchmarking. Later, technology -driven efficiency became an additional priority. With this, the performance improved, but the perception did not. Procurement remained operational, important, yet rarely strategic.  Now, the shift is unmistakable. Agentic Artificial Intelligence (AI) is changing…
  • Video
    March 17, 2026

    Engage – London 2026 brought together GBS and sourcing leaders from around the world for 2 days of bold thinking, pragmatic insight, and meaningful connection. From thought-provoking keynotes and practical breakout sessions to interactive roundtables and…
  • Blog
    March 16, 2026

    The convergence moment revenue leaders can’t ignore   For years, B2B organizations have aimed to align marketing, sales, and customer success. In practice, siloed targets, tools, and data definitions still disrupt the buyer journey. While buyers expect a seamless lifecycle experience…
  • Viewpoint
    March 03, 2026

    Procurement is at a pivotal inflection point. After a decade of digital transformation focused on automation, compliance, and analytics, many organizations have reached a plateau where process automation remains rule-based and heavily dependent on human intervention…
  • Blog
    Feb. 11, 2026

    The forces shaping the media services landscape’s next phase aren’t incremental improvements. They’re structural. Artificial Intelligence (AI)-driven automation and consolidation across agencies and platforms, growing scrutiny on Return on Investment (RoI), and the convergence of media, commerce, and experience. Together, these shifts are changing not…
  • Blog
    Feb. 05, 2026

    ​​​Amid growing industry buzz, agentic Artificial Intelligence (AI) is beginning to move beyond whiteboard concepts into early pilots across sales, marketing, and revenue team​​​s.​  As early proof-of-concept initiatives gain traction, enterprises are increasingly viewing agentic AI not merely as a…
  • Thematic Report
    Feb. 04, 2026

    Influencer marketing is shifting from campaign-based experimentation to a mature, enterprise-integrated function. The rise of creator-led commerce, growing demand for authenticity, and increasing regulatory scrutiny are accelerating this transition. Enterprises are investing in micro and nano…
  • Market Insights™
    Jan. 02, 2026

  • Provider Compendium
    Dec. 31, 2025

    The Adobe services market is evolving rapidly, driven by the increasing adoption of generative AI and growing demand for scalable, efficient content operations. Enterprises are prioritizing the integration of AI into creative workflows, the convergence of…
  • Blog
    Dec. 29, 2025

    The Marketing and Interactive Experience (M&IX) function is undergoing a strategic shift. Over the past decade, the industry has oscillated between waves of digital transformation, channel fragmentation, and most recently, the explosive rise of generative AI and agentic Artificial Intelligence (AI).   Leading enterprises have started moving decisively beyond edge level experimentation and toward rearchitecting how they design experiences, deploy technology, generate content, and…
  • Blog
    Dec. 23, 2025

    Salesforce has signed a definitive agreement to acquire Qualified, positioning the move as an acceleration of agentic capabilities within its Agentforce portfolio. The announcement reinforces Salesforce’s push toward agentic-led go-to-market execution, extending autonomous engagement from service and sales support into early-stage pipeline qualification and acceleration…
  • Provider Compendium
    Dec. 22, 2025

    The Procurement Outsourcing (PO) Services – Provider Compendium 2025 provides comprehensive, fact-based profiles of 20 PO providers. It highlights their service offerings, scale of operations, technology solutions, delivery locations, and recent developments and investments. This report…

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