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  • Viewpoint
    Nov. 06, 2025

    The digital advertising landscape is at a turning point. Long-standing silos between AdTech and MarTech are eroding, giving way to a new, integrated ecosystem rooted in first-party data and real-time responsiveness. Three converging forces are driving…
  • Provider Compendium
    Oct. 27, 2025

    The Loyalty Platform – Provider Compendium 2025 provides detailed and fact-based snapshots of 12 loyalty platform providers. Each profile offers a structured overview of the provider’s product and capability focus areas, including platform suite and deployment…
  • PEAK Matrix®
    Aug. 25, 2025

    Loyalty platforms are significantly transforming as enterprises move beyond transactional rewards to more engagement-led, experience-centric, and data-driven loyalty strategies. Modern loyalty needs span across B2C and B2B use cases, demanding flexible configurations, cross-channel orchestration, and real-time…
  • State of the Market
    July 31, 2025

    As consumer behaviors shift and economic uncertainty intensifies, enterprises are rethinking loyalty as a strategic lever for sustained customer engagement. This report provides a comprehensive overview of the global loyalty platform landscape, examining how platform providers…
  • Thematic Report
    July 15, 2025

    Europe’s digital and regulatory environment is reshaping how cloud services are consumed and governed. With growing geopolitical tensions, increasing data protection mandates, and rising concerns around foreign surveillance laws, the sovereign cloud has become central to…
  • Viewpoint
    March 25, 2025

    Hyperscalers, such as Google, Amazon, and Microsoft, accelerated partnerships with nuclear energy providers for energy procurement in H2 2024. This shift raises a key question: Why are hyperscalers turning to nuclear energy? Rising energy demands, limitations…
  • Blog
    April 03, 2024

    Post-quantum cryptography (PQC) has become essential for enterprises to protect against future quantum-enabled attacks and secure digital assets and sensitive data. Read on to discover providers’ crucial role in preparing enterprises for PQC. Reach out to…
  • Blog
    March 19, 2024

    With their exceptional computing prowess, quantum computers have the potential to revolutionize various sectors by expediting complex problem-solving. In this first blog of our two-part series, we delve into quantum computer types, opportunities for businesses and…
  • Viewpoint
    Nov. 15, 2022

    With the evolution of cloud computing, it is becoming vital for enterprises to embark on next-generation, cloud-enabled, business transformation journeys and adopt the right cloud platform management strategies to reduce regulatory risks, prevent revenue losses, and…
  • Thematic Report
    Sep. 27, 2022

    Europe and the UK (among other major markets) are increasingly looking at the sovereignty and environmental sustainability of their cloud transformations. Sovereign cloud initiatives have been accelerated by cybersecurity concerns from the Russian invasion of Ukraine…
  • Provider Compendium
    Jan. 28, 2022

    The COVID-19 pandemic has expedited the pace of digital transformation and cloud adoption among Europe-based enterprises. Enterprises expect services beyond the cloud, characterized by a customer experience-centric design, business-led transformation, and code-based infrastructure. Cloud sustainability and…
  • Provider Compendium
    Jan. 28, 2022

    The COVID-19 pandemic has expedited the pace of digital transformation and cloud adoption among enterprises. Enterprises are no longer looking at the cloud from a cost-savings perspective but considering it as an investment that drives value…
  • PEAK Matrix®
    Dec. 20, 2021

    The COVID-19 pandemic has expedited the pace of digital transformation and increased cloud adoption among European enterprises. Enterprises expect services beyond the cloud, characterized by aspects such as customer experience-centric design, business-led transformation, and code-based infrastructure.…
  • PEAK Matrix®
    Dec. 17, 2021

    The COVID-19 pandemic has expedited the pace of digital transformation and cloud adoption among enterprises. Enterprises are no longer looking at the cloud from a cost-savings perspective but are considering it as an area of investment…
  • State of the Market
    June 25, 2021

    Enterprise cloud consumption has experienced a dramatic shift, from a skeptical outlook toward public cloud to going all in on the public cloud, in recent years. More than 90% of enterprises already leverage one or more…
  • Viewpoint
    June 15, 2021

    In the past, enterprises have treated networks as a critical, but not necessarily a value creating component of their IT infrastructure, due to the lack of direct correlation to business benefits. However, as enterprises accelerated their…
  • Blog
    April 14, 2021

    Yesterday’s announcement of Microsoft’s acquisition of Nuance Communications signifies the big tech company’s serious intentions in the US healthcare market.We’ve been writing about industry cloud and verticalization plays of big technology companies (nicknamed BigTech) for a…
  • Blog
    Oct. 21, 2020

    The enterprise data market is going through a pretty significant category revision, with native technology vendors – like Cloudera, Databricks, and Snowflake – evolving, cloud hyperscalers increasingly driving enterprises’ digital transformation mandates, and incumbent vendors trying…
  • PEAK Matrix®
    July 22, 2016

    The Healthcare and Life Sciences (HLS) landscape has been subject to significant turbulence on account of a gamut of factors including escalating costs, widespread regulatory amendments, changing business models, and evolution of the patient-centric paradigm (with…
  • State of the Market
    Jan. 14, 2016

    Introduction The healthcare landscape has been subject to significant turbulence on account of a gamut of factors including escalating costs, widespread regulatory amendments, changing business models, and evolution of the patient-centric paradigm (with mobile computing, social…

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