• See Us At
    May 08, 2026

    Join Ankit Gupta, Vice President at Everest Group, to explore how organizations can align stakeholders, define measurable success, and minimize value leakage to drive more effective transformation outcomes. Register now Key points to explore: Defining transformation…
  • Tech Launch Perspective
    May 06, 2026

    Adobe strengthened its positioning in agentic customer experience transformation at Adobe Summit 2026, with announcements focused on bringing content, data, journeys, commerce, analytics, and ecosystem partnerships into a more unified enterprise CX platform. The launch of…
  • Blog
    May 05, 2026

    What is headless architecture and why is Salesforce pushing for it now? Salesforce’s push toward Headless 360 comes as the company closes the Fiscal Year (FY) 2026 from a position of strength, supported by US$41.5 billion…
  • Briefings
    April 29, 2026

    09:30 – 12:15 etc. Venues, County Hall, Belvedere Rd, London SE1 7PB As AI reshapes enterprise spending, many providers are focused on defending revenue against automation-driven compression. However, the greater opportunity lies in identifying and capturing…
  • Blog
    April 10, 2026

    For years, the software and services industries operated within a clear division of roles: software defined what could be done by codifying capabilities and workflows, while services determined how it was implemented and operated at scale through human effort.  Growth for tech services firms scaled predictably with…
  • Briefings
    March 26, 2026

    09:30 - 12:15 etc. Venues, County Hall, Belvedere Rd, London SE1 7PB As organizations navigate volatility, regulatory pressure, and rapid AI advancement, the traditional operating model is no longer sufficient.  Everest Group invites you for an…
  • Video
    March 17, 2026

    Engage – London 2026 brought together GBS and sourcing leaders from around the world for 2 days of bold thinking, pragmatic insight, and meaningful connection. From thought-provoking keynotes and practical breakout sessions to interactive roundtables and…
  • Blog
    March 16, 2026

    The convergence moment revenue leaders can’t ignore   For years, B2B organizations have aimed to align marketing, sales, and customer success. In practice, siloed targets, tools, and data definitions still disrupt the buyer journey. While buyers expect a seamless lifecycle experience…
  • Blog
    Feb. 27, 2026

    Partnership announcements between Systems Integrators (SIs) and frontier Artificial Intelligence (AI) platforms such as Anthropic and OpenAI are accelerating. The pattern matters more than the press releases. It signals a new ecosystem taking shape: one that could reshuffle the services industry in ways that feel uncomfortably familiar. …
  • Blog
    Feb. 11, 2026

    The forces shaping the media services landscape’s next phase aren’t incremental improvements. They’re structural. Artificial Intelligence (AI)-driven automation and consolidation across agencies and platforms, growing scrutiny on Return on Investment (RoI), and the convergence of media, commerce, and experience. Together, these shifts are changing not…
  • Blog
    Feb. 11, 2026

    For decades, Systems Integrators (SIs) have built their businesses around scale, of talent, delivery capacity, and execution rigor. This model aligned well with an enterprise environment where value creation was closely tied to human effort, predictable workflows, and linear…
  • Blog
    Feb. 05, 2026

    ​​​Amid growing industry buzz, agentic Artificial Intelligence (AI) is beginning to move beyond whiteboard concepts into early pilots across sales, marketing, and revenue team​​​s.​  As early proof-of-concept initiatives gain traction, enterprises are increasingly viewing agentic AI not merely as a…
  • Thematic Report
    Feb. 04, 2026

    Influencer marketing is shifting from campaign-based experimentation to a mature, enterprise-integrated function. The rise of creator-led commerce, growing demand for authenticity, and increasing regulatory scrutiny are accelerating this transition. Enterprises are investing in micro and nano…
  • Provider Compendium
    Dec. 31, 2025

    The Adobe services market is evolving rapidly, driven by the increasing adoption of generative AI and growing demand for scalable, efficient content operations. Enterprises are prioritizing the integration of AI into creative workflows, the convergence of…
  • Provider Compendium
    Dec. 30, 2025

    Enterprises are repositioning quality from a downstream testing activity to a strategic engineering capability embedded across the software development life cycle. As digital, cloud, and AI initiatives scale, expectations are moving beyond defect identification toward resilience,…
  • Blog
    Dec. 30, 2025

    Coforge has announced definitive agreements to acquire Encora from Advent International, Warburg Pincus, and other minority shareholders for an enterprise value of US$2.35 billion. Coforge will fund the US$1.89 billion equity value through a preferential allotment, under which Encora’s shareholders will hold ~20% stake in the…
  • Blog
    Dec. 29, 2025

    The Marketing and Interactive Experience (M&IX) function is undergoing a strategic shift. Over the past decade, the industry has oscillated between waves of digital transformation, channel fragmentation, and most recently, the explosive rise of generative AI and agentic Artificial Intelligence (AI).   Leading enterprises have started moving decisively beyond edge level experimentation and toward rearchitecting how they design experiences, deploy technology, generate content, and…
  • Blog
    Dec. 23, 2025

    Salesforce has signed a definitive agreement to acquire Qualified, positioning the move as an acceleration of agentic capabilities within its Agentforce portfolio. The announcement reinforces Salesforce’s push toward agentic-led go-to-market execution, extending autonomous engagement from service and sales support into early-stage pipeline qualification and acceleration…
  • Provider Compendium
    Dec. 19, 2025

    Enterprises worldwide are racing to unlock AI-driven productivity, insight, and growth, but most still run mission-critical applications on legacy, siloed environments that cannot support modern AI pipelines. As priorities shift from cost takeout and cloud adoption…
  • Provider Compendium
    Dec. 16, 2025

    Enterprises are increasingly adopting low-code platforms to speed up application development, modernize legacy systems, and enable greater collaboration between IT and business teams. By simplifying development through visual tools and reusable components, low-code platforms help organizations…

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