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  • Provider Compendium
    Nov. 13, 2025

    The public cloud market is expanding as enterprises drive transformation and resilience through digital modernization. AWS continues to strengthen its leadership by investing in generative AI, data analytics, industry cloud platforms, and security, fueling adoption and…
  • State of the Market
    July 31, 2025

    As consumer behaviors shift and economic uncertainty intensifies, enterprises are rethinking loyalty as a strategic lever for sustained customer engagement. This report provides a comprehensive overview of the global loyalty platform landscape, examining how platform providers…
  • Thematic Report
    Dec. 24, 2025

    Enterprise AI is transitioning from experimentation to scaled deployment, as organizations focus on operationalizing AI through integrated technology stacks. As AI adoption deepens across business functions, enterprises are demanding comprehensive infrastructure and platform capabilities that support…
  • Tech Provider Spotlight
    Dec. 19, 2025

    Banking, Financial Services, and Insurance (BFSI) enterprises are fundamentally transforming customer engagement, driven by rising expectations for personalized, timely, and compliant communication. Traditional marketing environments – limited by fragmented data, manual content workflows, and siloed tools…
  • PEAK Matrix®
    Dec. 20, 2024

    As AWS evolves, there is a growing demand for AWS providers that can ensure smooth cloud migrations. These providers are essential to transform and manage AWS environments, focusing on managing costs, providing skilled resources, and leveraging…
  • PEAK Matrix®
    Dec. 06, 2024

    Enterprises are increasingly recognizing gaps in their data ecosystems as they strive to fully harness gen AI’s potential. Businesses are prioritizing AI-ready data ecosystems, emphasizing robust data management and governance. When scaling their AI initiatives, they…
  • Provider Compendium
    July 29, 2025

    Over the past few years, the public cloud market has experienced significant growth due to the enterprise demand for business transformation, innovation, and resilience. Amazon Web Services (AWS) has accelerated its global adoption by investing in…
  • PEAK Matrix®
    Aug. 07, 2024

    With enterprises maturing in their cloud journeys, the public cloud market has evolved as well, with steady demand for hyperscaler services and increasing innovations in AI, advanced data analytics, and integrated security. Notably, many enterprises across…
  • Thematic Report
    July 18, 2025

    The Cannes Lions International Festival of Creativity 2025 reflected the key shifts transforming the global creative and marketing landscape. As brands navigate growing complexity, from technology disruption to changing consumer expectations, this year’s festival focused on…
  • Provider Compendium
    April 14, 2025

    Enterprises are increasingly identifying gaps in their data ecosystems as they seek to harness generative AI’s full potential. To address these gaps, businesses are prioritizing their data strategy to build AI-ready data ecosystems. AI advances have…
  • Thematic Report
    April 25, 2025

    As lead management evolves into a strategic, cross-functional discipline, trailblazing platforms are enabling businesses to streamline lead capture, qualification, nurturing, and conversion. This report assesses 17 technology providers offering lead management solutions that support sales and…
  • Viewpoint
    Jan. 23, 2024

    There is a strong need for IT service providers and cloud vendors to enhance their partnership to accelerate cloud journey for clients. This is significantly more relevant now as clients want to transform their businesses leveraging…
  • Provider Compendium
    Oct. 21, 2024

    With enterprises maturing in their cloud journeys, the public cloud market has evolved as well, with steady demand for hyperscaler services and increasing innovations in AI, advanced data analytics, and integrated security. Many enterprises across industries…
  • Webinar Deck
    March 19, 2025

    Watch Everest Group experts Yugal Joshi, Partner, Alisha Mittal, Vice President, Mukesh Ranjan, Vice President, and Akshat Vaid, Partner, for an exciting webinar that will redefine how you view the future of the engineering and IT…
  • Provider Compendium
    July 07, 2025

    The public cloud market is significantly growing due to enterprises’ pursuit of digital transformation, innovation, and operational resilience. Microsoft Azure has effectively addressed this demand through strategic investments in generative AI (in collaboration with OpenAI), industry-tailored…
  • Thematic Report
    July 15, 2025

    Europe’s digital and regulatory environment is reshaping how cloud services are consumed and governed. With growing geopolitical tensions, increasing data protection mandates, and rising concerns around foreign surveillance laws, the sovereign cloud has become central to…
  • Viewpoint
    July 15, 2025

    AI is moving from isolated pilots to enterprise-wide initiatives, but infrastructure strategies often lag. Many organizations face compute constraints, fragmented tooling, and unclear deployment or sourcing approaches. As AI workloads grow in scale and complexity, the…
  • Thematic Report
    Sep. 02, 2025

    The global AI chip market is expanding rapidly. As AI workloads become more complex and large scale, enterprises are demanding higher performance, lower latency, and integration capabilities that go beyond traditional compute approaches. Chip-level decisions are…
  • Provider Compendium
    July 29, 2025

    Enterprises are modernizing their technology foundations to stay agile, data-driven, and competitive. This shift is driving the demand for scalable, intelligent cloud platforms. Google Cloud has become a key enabler in this journey, offering advanced analytics,…
  • State of the Market
    Oct. 19, 2023

    In today's ever-evolving business landscape, the Chief Marketing Officer (CMO) faces a plethora of internal and external challenges such as complex macroeconomic conditions, shifting customer preferences, expanding digital and technology landscape, organizational dynamics, and marketing's evolving…

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