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Showing 54 results
  • State of the Market
    Dec. 10, 2025

    Agentic AI is transforming marketing, enabling workflows that are swift, smart, streamlined, and scalable. This evolution moves marketing beyond static automation toward dynamic orchestration, where AI agents collaborate with human teams to deliver outcomes faster, with…
  • NEW
    Accelerator
    Jan. 07, 2026

    Procurement organizations prioritize reducing costs, managing risks, and creating business value. Category management helps achieve these goals by optimizing category spend, identifying cost-saving opportunities, and improving operational efficiency. This report equips data and analytics service buyers…
  • Provider Compendium
    Nov. 04, 2025

    The shift toward value-based care, proactive population health management, and quality-linked reimbursement models is rapidly transforming the healthcare industry. Care management platforms have become foundational infrastructure, enabling organizations to manage chronic conditions, close care gaps, enhance…
  • PEAK Matrix®
    July 31, 2025

    The global capital markets operations landscape is rapidly advancing as institutions seek to serve a fast-growing pool of wealth, pension, and alternative asset investors while maintaining margin pressure and heightened regulatory scrutiny. Demand from asset and…
  • Provider Compendium
    Dec. 30, 2025

    Enterprises are experiencing rising data complexities as they scale cloud adoption, modernize data estates, and operationalize AI. In this landscape, undetected data issues, ranging from quality degradation and schema drift to pipeline failures and governance lapses,…
  • PEAK Matrix®
    Nov. 25, 2025

    Healthcare enterprises are increasingly relying on specialist IT service providers to navigate the complexities of digital transformation, regulatory shifts, and cost pressures. Mounting financial strains and evolving compliance requirements are compelling payers and providers to modernize…
  • Thematic Report
    Nov. 27, 2025

    The media services landscape has become the essential backbone of modern advertising, evolving from traditional mass communication to a data-driven, hyper-personalized discipline. Advances in AI, programmatic ecosystems, commerce media, and cross-channel measurement have enabled advertisers to…
  • Provider Compendium
    Dec. 18, 2025

    Enterprises across industries are accelerating their data and AI initiatives but continue to face challenges such as fragmented data environments, limited access to skilled talent, and the need for advanced IP, platforms, and industry-specific solutions. Specialist…
  • Provider Compendium
    Dec. 18, 2025

    Healthcare organizations are shifting toward unified data platforms to address growing demands for interoperability, real-time insights, and compliance in a digital-first environment. This report explores how healthcare data management platforms are becoming central to achieving these…
  • PEAK Matrix®
    Nov. 25, 2025

    With global and adaptive clinical trials’ rising complexities, life sciences organizations are increasingly adopting intelligent Randomization and Trial Supply Management (RTSM) platforms to enhance operational efficiency, ensure regulatory compliance, and safeguard patient integrity. RTSM systems have…
  • PEAK Matrix®
    Nov. 05, 2025

    Healthcare organizations are shifting toward unified data platforms to address growing demands for interoperability, real-time insights, and compliance in a digital-first environment. This report explores how healthcare data management platforms are becoming central to achieving these…
  • PEAK Matrix®
    Oct. 31, 2025

    Carbon accounting platforms are becoming a cornerstone of enterprise sustainability programs, enabling organizations to measure, manage, and report emissions data with financial-grade accuracy. As disclosure regulations expand in scope, enterprises are under pressure to produce audit-ready…
  • State of the Market
    July 31, 2025

    As consumer behaviors shift and economic uncertainty intensifies, enterprises are rethinking loyalty as a strategic lever for sustained customer engagement. This report provides a comprehensive overview of the global loyalty platform landscape, examining how platform providers…
  • Tech Vendor Spotlight
    Dec. 19, 2025

    Banking, Financial Services, and Insurance (BFSI) enterprises are fundamentally transforming customer engagement, driven by rising expectations for personalized, timely, and compliant communication. Traditional marketing environments – limited by fragmented data, manual content workflows, and siloed tools…
  • Thematic Report
    July 18, 2025

    The Cannes Lions International Festival of Creativity 2025 reflected the key shifts transforming the global creative and marketing landscape. As brands navigate growing complexity, from technology disruption to changing consumer expectations, this year’s festival focused on…
  • Thematic Report
    April 25, 2025

    As lead management evolves into a strategic, cross-functional discipline, trailblazing platforms are enabling businesses to streamline lead capture, qualification, nurturing, and conversion. This report assesses 17 technology providers offering lead management solutions that support sales and…
  • PEAK Matrix®
    Sep. 18, 2025

    Payers are undergoing rapid transformation to meet growing expectations around value-based care, proactive population health management, and quality-linked reimbursement. Care management platforms are emerging as foundational infrastructure, enabling payers to manage chronic conditions, close care gaps,…
  • Technology Application Deep Dive
    July 31, 2025

    This report explores the transformation of automotive image sensors from passive visual tools into intelligent, perception-enabling platforms that underpin next-generation Advanced Driver Assistance Systems (ADAS), autonomous driving, and in-cabin intelligence. As vehicles become increasingly software-defined, electrified,…
  • State of the Market
    Oct. 19, 2023

    In today's ever-evolving business landscape, the Chief Marketing Officer (CMO) faces a plethora of internal and external challenges such as complex macroeconomic conditions, shifting customer preferences, expanding digital and technology landscape, organizational dynamics, and marketing's evolving…
  • Thematic Report
    Nov. 03, 2025

    Enterprises are increasingly turning to Order Management System (OMS) platforms to manage rising omnichannel commerce complexities. This report explores how modern OMS solutions have evolved from transactional tools into strategic orchestration engines, enabling enterprises to handle…

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