The Future of the Workplace: Driving Transformation Through a Product-led Approach

Amid macroeconomic uncertainties, enterprises are sharpening their focus on cost optimization and productivity. As a result, digital workplace investments are shifting from broad-scale transformations to smaller, high-impact initiatives. The rise of Copilot and agentic AI is accelerating this trend, with organizations emphasizing productivity gains over experience enhancements. To unlock agility and align the workplace with broader business goals, enterprises are embracing product-led operating models. This approach aims to break down silos between workplace and business functions, enabling faster decision-making and greater responsiveness to evolving customer needs.

For providers, this transformation marks a strategic inflection point. As enterprise expectations shift from siloed solutions to value-driven outcomes, providers must reimagine their delivery models to remain relevant.

This report analyzes the digital workplace services market in depth. It explores how changing enterprise priorities are pushing providers toward a product-led workplace model and illustrates this approach through a quick commerce use case. It also highlights key adoption challenges and solutions, along with transformation best practices from market leaders.