Weaving Intelligence and Autonomy to Build Resilient Digital Enterprises: Intelligent Process Automation (IPA) State of the Market 2025

Automation is no longer just about driving efficiency; it now encompasses autonomy, adaptability, and intelligent decision-making. As organizations accelerate their shift toward digital-first business models, Intelligent Process Automation (IPA) has become a key operational transformation driver. By automating repetitive tasks and enabling faster, more dependable workflows, IPA enhances productivity and allows human talent to focus on more strategic, value-added activities.

What started as basic task automation has evolved into a robust enterprise agility enabler, integrating across business functions, scaling seamlessly, and aligning closely with strategic priorities. Enterprises across industries are increasingly adopting IPA to improve customer experiences, streamline operations, and reduce costs.

With generative and agentic AI integration, automation is advancing. These technologies introduce contextual understanding, adaptive learning, and autonomous decision-making, allowing IPA to transition from process execution to intelligent orchestration.

This report explores the evolving IPA landscape, providing insights into market trends, the provider landscape, solution and service characteristics, and the road ahead for IPA in 2025-26.