Reputation Matters in Tech and GBS: The Winning Employer Brand Strategies

In today’s fiercely competitive talent market, a strong Employer Value Proposition (EVP) remains a key differentiator, helping organizations stand out as employers of choice in an increasingly competitive market.

Watch us for an insightful webinar where we’ll explored the role of employer brand perception in attracting, engaging, and retaining top talent within leading GBS and tech organizations. Discover new insights from the latest employer brand perception data, including emerging trends, best practices, and strategies that enhance employer attractiveness and strengthen an organization’s EVP.

Attendees also heard from industry-leading GBS organizations on how they adapt their talent strategies in response to shifting market dynamics, ensuring they continue attracting and retaining top-tier talent in 2025 and beyond.

What questions did the webinar answer?

• • How are the key brand perception factors impacting GBS and tech enterprises evolving?

• • How can companies evaluate their own brand perception from an employee’s perspective?

• • How are top employers differentiating themselves from their peers?

• • What are the top employee grievances?

Who should attend?

• • GBS site leaders

• • GCC and GBS heads

• • GBS strategy leaders

• • HR leaders

• • Talent strategy leaders

• • Technology and IT leaders