This report, based on a study conducted in October and November 2023, engages senior stakeholders from global enterprises across multiple departments, including GBS.
It provides insights into how leading global enterprises have navigated 2023 and their strategies to deliver accelerated value in a dynamic world as they plan for 2024.
In this report, we examine:
- Top business challenges and priority shifts as we approach 2024
- Key themes shaping the IT-BP industry in these uncertain times
- Generative AI adoption
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