Digital Commerce Platforms PEAK Matrix® Assessment 2024

The digital commerce platform landscape is rapidly evolving, driven by the rise in online shopping, new digital channels, and advancing technology. Composable commerce, marketplace growth, and increasing B2B digital transactions are reshaping the industry, presenting new avenues to innovate and scale. Moreover, integrating AI is enhancing various digital commerce aspects – from customer service chatbots to personalized product recommendations – enabling enterprises to deliver tailored and responsive experiences.

In this transforming landscape, digital commerce platforms are vital in providing the infrastructure needed for businesses to effectively manage their online presence. These platforms empower organizations to deliver comprehensive functionality, ensure reliable performance, and address scalability and security demands.

Choosing the right platform is essential for enterprises looking to drive growth, enhance customer engagement, and remain competitive. In this report, we analyze 21 digital commerce platform providers’ capabilities.