Thematic Report

Analytics Casebook – A Hitchhiker’s Guide to BFS Analytics

With the advent of technology and the data revolution over the last decade, advanced analytics has gained significant ground in the Banking and Financial Services (BFS) sector. Banks are looking beyond traditional data management services to tap into dynamically changing consumer needs and optimize their product portfolios with targeted offerings. At the same time, banks and payments firms globally are struggling to leverage the data available due to legacy infrastructure, outmoded organizational structures and skills, and regulatory guardrails. To address these challenges, organizations have found a use case-driven approach, often clustered into domains, quite effective. As analytics use cases have increased, banks need to invest wisely in them to meet their strategic goals.