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  • Viewpoint
    Sep. 16, 2025

    Technology providers are redefining the consulting landscape as they move from supplying platforms to shaping enterprise transformation agendas. Foundation model companies, hyperscalers, and enterprise software providers are embedding consulting into their go-to-market strategies – using advisory…
  • Blog
    Oct. 24, 2024

    The digital transformation landscape is rapidly evolving, and mid-market enterprises (MMEs) are emerging as significant drivers of demand.   While they may be smaller than Fortune 500 companies, MMEs are often more agile and willing to…
  • Provider Compendium
    July 25, 2024

    As the immersive experience landscape evolves from its initial stages, it transforms both consumer and enterprise digital experiences. Despite its early development stage, enterprises recognize immersive experience services’ value and plan to invest in this space.…
  • PEAK Matrix®
    April 09, 2024

    As the immersive experience landscape evolves from its initial stages to a fully realized state, it promises to transform both consumer and enterprise digital experiences. Despite its early development, enterprises are increasingly recognizing its value and…
  • In the News
    March 07, 2024

    Recently, the buzz about the metaverse, or at least about the term, has died down. There are numerous causes, including Meta’s slow progress, a crash in the non-fungible token (NFT) market, and more. Parul Trivedi, Practice…
  • State of the Market
    Sep. 25, 2023

    In today’s rapidly evolving technology landscape, enterprises must invest in cutting-edge technologies such as blockchain, digital twins, and the metaverse to secure their competitive edge and future success. In this report, we analyze these emerging technologies…
  • Thematic Report
    Feb. 21, 2023

    The metaverse is still taking shape and shows the potential to significantly impact the interaction between physical and virtual worlds and business models. But when should businesses start investing, and what opportunities and value should business…