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Showing 148 results
  • Provider Compendium
    May 14, 2026

    Intelligent Document Processing (IDP) products are used across business functions and industries to reduce costs, automate document-intensive workflows, improve straight-through processing, strengthen compliance, and enhance customer and employee experiences. These products continue to evolve as enterprises…
  • PEAK Matrix®
    March 25, 2026

    Intelligent Document Processing (IDP) continues to evolve as enterprises scale automation across document-intensive workflows and integrate AI-driven capabilities into core operations. This report assesses the global IDP products market, including insurance-specific products, highlighting how providers are…
  • PEAK Matrix®
    March 16, 2026

    Agentic AI refers to AI systems engineered to autonomously interpret business objectives, decompose them into sequenced sub-tasks, and execute coordinated actions to drive measurable outcomes. Unlike rule-based automation that relies on deterministic workflows or copilots that…
  • LinkedIn Live
    Nov. 19, 2025

    In an evolving landscape where analyst relations (AR) shape market perception and business success, leaders continued to look for proven tactics embraced by experienced AR professionals. Everest Group’s Katrina Menzigian, along with industry experts from other…
  • Viewpoint
    Oct. 24, 2025

    Enterprises are rapidly exploring agentic AI to create more autonomous, context-aware workflows. While initial efforts have focused on single-agent systems, these often fall short in adaptability, reliability, and scale. Multi-agent systems represent the next frontier, enabling…
  • Tech Launch Perspective
    Sep. 25, 2025

    Zoho’s July 2025 product announcements signal a decisive move toward becoming an AI-first enterprise platform, with a particular focus on agentic AI. This report evaluates how Zoho’s ecosystem, including Zia Agents, Zia Agent Studio, and Zia…
  • State of the Market
    Sep. 22, 2025

    Process mining software analyzes process-related information from event logs generated by ERP, CRM, and other enterprise systems to offer a fact-based approach to discover, monitor, and optimize as-is processes. It is a data-based approach to process…
  • PEAK Matrix®
    Aug. 25, 2025

    Loyalty platforms are significantly transforming as enterprises move beyond transactional rewards to more engagement-led, experience-centric, and data-driven loyalty strategies. Modern loyalty needs span across B2C and B2B use cases, demanding flexible configurations, cross-channel orchestration, and real-time…
  • Viewpoint
    Aug. 18, 2025

    B2B enterprises today face mounting uncertainty across economic, operational, and customer dimensions. Many are being asked to deliver more value with fewer resources while navigating unpredictable conditions and rising expectations. Traditional transformation approaches often stall under…
  • Provider Compendium
    Aug. 01, 2025

    Process mining drives operational excellence and facilitates enterprises’ digital transformation initiatives. By analyzing event logs from enterprise systems such as ERP and CRM, it offers a fact-based approach to discover, monitor, and optimize as-is processes. The…
  • State of the Market
    July 31, 2025

    As consumer behaviors shift and economic uncertainty intensifies, enterprises are rethinking loyalty as a strategic lever for sustained customer engagement. This report provides a comprehensive overview of the global loyalty platform landscape, examining how platform providers…
  • Thematic Report
    July 18, 2025

    The Cannes Lions International Festival of Creativity 2025 reflected the key shifts transforming the global creative and marketing landscape. As brands navigate growing complexity, from technology disruption to changing consumer expectations, this year’s festival focused on…
  • Provider Compendium
    June 27, 2025

    Businesses navigating an increasingly complex data ecosystem are rapidly transforming the Customer Data Platform (CDP) landscape. With the acceleration of first-party data strategies, prompted by evolving privacy regulations and the reduced reliance on third-party cookies, organizations…
  • Provider Compendium
    June 27, 2025

    The fragmented state of the Content Supply Chain (CSC) significantly hinders efficient content creation and collaboration across diverse MarTech platforms. This fragmentation leads to redundancies, inconsistent messaging, and increased time spent coordinating between disconnected tools and…
  • State of the Market
    June 27, 2025

    Intelligent Document Processing (IDP) uses AI to capture, categorize, and extract data from various document types for further processing. This typically non-invasive solution can integrate with internal applications, systems, and other automation platforms. IDP technology providers…
  • June 24, 2025

    Unprecedented consolidation has occurred in the marketing and advertising industry in recent years. To establish one-stop-shop models that provide fully integrated end-to-end marketing services, major holding companies and consultancies have acquired specialized firms and merged agencies. The…
  • PEAK Matrix®
    June 16, 2025

    A Process mining software analyzes process-related information, primarily from event logs generated by enterprise systems (ERP, CRM, etc.), to offer a fact-based approach to discover, monitor, and optimize as-is processes across various industries and process areas.…
  • Viewpoint
    June 11, 2025

    As marketing becomes more digital, dynamic, and data-intensive, enterprises face growing pressure to deliver personalized, real-time experiences that drive measurable results. Traditional systems of record and engagement merely store data or manage interactions, but they do…
  • June 04, 2025

    Customer Data Platforms (CDPs) are no longer just marketing tools – they’re evolving into critical intelligence hubs for enterprise-wide decision-making. In this short video, Nisha Krishan, Vice President at Everest Group, outlines five major shifts redefining…
  • PEAK Matrix®
    May 26, 2025

    As businesses navigate a rapidly evolving marketing landscape, providers are becoming key partners in delivering seamless data-driven customer experiences. The rise of omnichannel marketing and increased demand for hyper-personalization are driving enterprises to adopt marketing providers…

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