How Accenture Makes Millions Scrubbing Facebook’s Sordid Content | In the News

In 2019, Julie Sweet, the newly appointed chief executive officer of global consulting firm Accenture, held a meeting with top managers. She had a question: Should Accenture get out of some of the work it was doing for leading client, Facebook, because of the type of content it was moderating?

The firm soon parlayed its work with Facebook into moderation contracts with YouTube, Twitter, Pinterest and others, executives said. With the digital content moderation industry projected to reach $8.8 billion next year, according to Everest Group, roughly double the 2020 total, it’s too big an industry to walk away from yet.

Read more in The Economic Times


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