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  • Thematic Report
    July 18, 2025

    The Cannes Lions International Festival of Creativity 2025 reflected the key shifts transforming the global creative and marketing landscape. As brands navigate growing complexity, from technology disruption to changing consumer expectations, this year’s festival focused on…
  • State of the Market
    Jan. 10, 2025

    Digital Adoption Platforms (DAPs) have emerged as vital enablers in bridging the gap between complex software landscapes and effective user adoption. Their importance has grown substantially in the current market environment, where AI is reshaping enterprise…
  • Provider Compendium
    Feb. 05, 2026

    AI adoption, automation, and increasingly stringent data residency and sovereignty requirements are reshaping enterprise cloud strategies and elevating private cloud’s role. Selective workload repatriation, regulatory pressures, and hybrid-first IT operating models are accelerating the shift toward…
  • Discovery
    July 31, 2025

    Discoveries focus on specific science and technology innovations that address today’s critical business issues and challenges. These brief yet detailed profiles highlight innovations across the world’s leading companies, start-ups, universities, institutes, and the entire R&D ecosystem…
  • PEAK Matrix®
    July 24, 2025

    Data teams face rising complexity, from hybrid and multi-cloud pipelines to growing AI workloads. Hidden data failures, cost overruns, compliance breaches, and bad downstream decisions are becoming untenable. As a result, data observability is no longer…
  • PEAK Matrix®
    Dec. 20, 2024

    As AWS evolves, there is a growing demand for AWS providers that can ensure smooth cloud migrations. These providers are essential to transform and manage AWS environments, focusing on managing costs, providing skilled resources, and leveraging…
  • Thematic Report
    April 25, 2025

    As lead management evolves into a strategic, cross-functional discipline, trailblazing platforms are enabling businesses to streamline lead capture, qualification, nurturing, and conversion. This report assesses 17 technology providers offering lead management solutions that support sales and…
  • PEAK Matrix®
    Aug. 07, 2024

    With enterprises maturing in their cloud journeys, the public cloud market has evolved as well, with steady demand for hyperscaler services and increasing innovations in AI, advanced data analytics, and integrated security. Notably, many enterprises across…
  • Provider Compendium
    July 07, 2025

    The public cloud market is significantly growing due to enterprises’ pursuit of digital transformation, innovation, and operational resilience. Microsoft Azure has effectively addressed this demand through strategic investments in generative AI (in collaboration with OpenAI), industry-tailored…
  • Thematic Report
    July 15, 2025

    Europe’s digital and regulatory environment is reshaping how cloud services are consumed and governed. With growing geopolitical tensions, increasing data protection mandates, and rising concerns around foreign surveillance laws, the sovereign cloud has become central to…
  • Viewpoint
    July 15, 2025

    AI is moving from isolated pilots to enterprise-wide initiatives, but infrastructure strategies often lag. Many organizations face compute constraints, fragmented tooling, and unclear deployment or sourcing approaches. As AI workloads grow in scale and complexity, the…
  • Thematic Report
    Sep. 02, 2025

    The global AI chip market is expanding rapidly. As AI workloads become more complex and large scale, enterprises are demanding higher performance, lower latency, and integration capabilities that go beyond traditional compute approaches. Chip-level decisions are…
  • Webinar Deck
    March 19, 2025

    Watch Everest Group experts Yugal Joshi, Partner, Alisha Mittal, Vice President, Mukesh Ranjan, Vice President, and Akshat Vaid, Partner, for an exciting webinar that will redefine how you view the future of the engineering and IT…
  • Thematic Report
    Nov. 03, 2025

    Enterprises are increasingly turning to Order Management System (OMS) platforms to manage rising omnichannel commerce complexities. This report explores how modern OMS solutions have evolved from transactional tools into strategic orchestration engines, enabling enterprises to handle…
  • Provider Compendium
    July 29, 2025

    Enterprises are modernizing their technology foundations to stay agile, data-driven, and competitive. This shift is driving the demand for scalable, intelligent cloud platforms. Google Cloud has become a key enabler in this journey, offering advanced analytics,…
  • Provider Compendium
    Oct. 21, 2024

    With enterprises maturing in their cloud journeys, the public cloud market has evolved as well, with steady demand for hyperscaler services and increasing innovations in AI, advanced data analytics, and integrated security. Many enterprises across industries…
  • PEAK Matrix®
    Sep. 24, 2024

    Digital Adoption Platforms (DAPs) are pivotal in bridging the gap between sophisticated technology and user adoption, ensuring that users can effectively leverage their digital tools’ full potential. Their importance is magnified by the modern workplace’s challenges.…
  • Viewpoint
    Jan. 23, 2024

    There is a strong need for IT service providers and cloud vendors to enhance their partnership to accelerate cloud journey for clients. This is significantly more relevant now as clients want to transform their businesses leveraging…
  • Provider Compendium
    Oct. 31, 2025

    The Digital Adoption Platforms (DAP) Provider Compendium 2025 is a comprehensive resource that objectively analyzes 15 leading DAP technology providers, offering detailed insights into their offerings and capabilities. The compendium combines information extracted from direct interactions…
  • Thematic Report
    Feb. 04, 2026

    Influencer marketing is shifting from campaign-based experimentation to a mature, enterprise-integrated function. The rise of creator-led commerce, growing demand for authenticity, and increasing regulatory scrutiny are accelerating this transition. Enterprises are investing in micro and nano…

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