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State of the Market Dec. 10, 2025
Adapting to Agentic Autonomy: Marketing Services State of the Market 2025
Agentic AI is transforming marketing, enabling workflows that are swift, smart, streamlined, and scalable. This evolution moves marketing beyond static automation toward dynamic orchestration, where AI agents collaborate with human teams to deliver outcomes faster, with… -
State of the Market Aug. 21, 2025
Trust and Safety State of the Market 2025
As gen AI and agentic AI integrate into enterprise platforms, the Trust and Safety (T&S) function is transforming. Once focused on downstream moderation, T&S now supports AI safety, ethics, and compliance across the full system life… -
Viewpoint Nov. 21, 2025
Turning AI Ambition into Enterprise-scale Impact
Enterprises are funding generative AI activity at a pace, yet deployment confidence lags. This report highlights how organizations initiate many proofs of concept but stall before operationalizing them, creating an illusion of progress. It examines the… -
Viewpoint April 21, 2026
Agentic AI in Enterprises: Readiness, Realities, and Roadblocks
As enterprises enter the next wave of AI-led transformation, agentic AI is emerging as a powerful force, marked by intelligent systems capable of autonomous decision-making and contextual actions. Unlike earlier AI phases focused on content generation… -
State of the Market Nov. 27, 2025
AWS Services State of the Market 2025: Architecting Resilient and Agile Enterprises on AWS
AI acceleration, cost optimization, and the need for business-integrated solutions are helping mature the enterprise cloud landscape. Cloud is now viewed as the foundation for data-driven intelligence, automation, and continuous modernization rather than just a scalable… -
PEAK Matrix® Aug. 25, 2025
Talent Readiness for Next-generation Cloud Services PEAK Matrix® Assessment 2025
Enterprises accelerating their transition from legacy systems to cloud-native operating environments now face an intensified need for specialized, cloud-ready talent to sustain large-scale modernization. Organizations now require deep expertise in cloud-native development, multi-cloud and hybrid cloud… -
State of the Market Dec. 19, 2025
Microsoft Azure State of the Market 2025: Operationalization of AI-led Transformation
AI acceleration, unified data strategies, and the need for secure, governed environments are reshaping the enterprise cloud landscape. Cloud is increasingly viewed as the operating foundation for scaled AI, real-time intelligence, and continuous modernization rather than… -
AWS marketplace product and feature announcements at re:Invent 2025 mark a shift toward AI-powered procurement and solution-centric buying on its cloud marketplace platform with the launch of agent mode and AI-enhanced search, multi-product solutions, express private…
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Webinar Deck Feb. 11, 2025
Webinar Deck: Cloud, Infra, and Security Pricing Playbook for 2025
Watch Everest Group experts Rohan Pant, Vice President, Ricky Sundrani, Partner, and Richa Tapadia, Practice Director, for an insightful webinar on the evolving landscape of Cloud and Infrastructure Services (CIS) pricing and deal trends for 2025.… -
State of the Market Dec. 31, 2024
Cloud Services State of the Market – Europe
Europe has established itself as a stable and resilient market for cloud services with robust growth. This growth is due to strong demand from public services, energy and utilities, and manufacturing sectors, alongside sustained contributions from… -
PEAK Matrix® Aug. 25, 2025
Cloud Services for Mid-market Enterprises PEAK Matrix® Assessment 2025
Cloud services are enabling mid-market enterprises to accelerate transformation and remain resilient amid macroeconomic challenges. Unlike large enterprises, mid-market organizations prioritize agility, speed, and efficiency, placing a premium on service models that deliver faster time-to-value and… -
Thematic Report Nov. 27, 2025
Lights, Camera, Activate: Media Services Market Outlook and Provider Landscape 2025
The media services landscape has become the essential backbone of modern advertising, evolving from traditional mass communication to a data-driven, hyper-personalized discipline. Advances in AI, programmatic ecosystems, commerce media, and cross-channel measurement have enabled advertisers to… -
PEAK Matrix® Nov. 19, 2025
Private Cloud Services PEAK Matrix® Assessment 2025
The rise of AI and automation are making private cloud adoption central to enterprise IT strategies. Selective repatriation of workloads, sovereignty mandates, and hybrid-first strategies are accelerating the shift toward controlled, secure environments. Enterprises are increasingly… -
PEAK Matrix® April 02, 2026
Google Cloud Services PEAK Matrix® Assessment 2026
Google Cloud is strengthening its position through its leadership in data and AI, along with expanding capabilities in distributed and sovereign cloud. Offerings such as BigQuery, Vertex AI, Gemini, Google Distributed Cloud, and AI infrastructure are… -
Tech Launch Perspective April 07, 2026
AI Infrastructure – Review of NVIDIA's Product Launch Announcements at NVIDIA GTC 2026
This report reviews NVIDIA’s announcements at NVIDIA GTC 2026 and highlights its AI infrastructure offerings across compute, networking, and software, including new capabilities introduced during the event. It presents Everest Group’s perspective on NVIDIA’s product announcements,… -
Tech Launch Perspective April 29, 2026
Artificial Intelligence (AI) – Review of AWS’ Product Launch at AWS re:Invent 2025
Enterprises are accelerating investments in generative AI, with a growing focus on customizing models using proprietary data to drive differentiated business outcomes. In this context, AWS is expanding its AI portfolio to provide a comprehensive stack… -
Cisco’s edge computing infrastructure strategy for AI reflects growing enterprise demand for scalable, secure, and real-time AI deployment at the edge. This report analyzes Cisco’s announcements at the Cisco Partner Summit 2025, emphasizing the company’s Unified…
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Tech Launch Perspective May 06, 2026
Agentic Customer Experience (CX) Transformation – Review of Adobe’s Product Announcements at Adobe Summit 2026
Adobe strengthened its positioning in agentic customer experience transformation at Adobe Summit 2026, with announcements focused on bringing content, data, journeys, commerce, analytics, and ecosystem partnerships into a more unified enterprise CX platform. The launch of… -
Tech Launch Perspective April 17, 2026
Agentic AI for Healthcare – Review of Amazon Connect Health
Healthcare providers are increasingly adopting AI-driven solutions to address administrative inefficiencies, workforce shortages, and rising expectations for seamless patient experiences. This report explores how agentic AI is reshaping patient engagement and point-of-care workflows through automation, conversational… -
Provider Compendium Feb. 02, 2026
Google Cloud Services Specialists – Provider Compendium 2026
The public cloud market is expanding as enterprises pursue transformation, innovation, and resilience through data-driven and AI-led modernization initiatives. Google Cloud is strengthening its position by investing in AI-native platforms, advanced data and analytics capabilities, and…
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