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Apple Will Gain from Selling Iphone Online in India Amid COVID-19 | In the News

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Apple Inc is adapting to the pandemic. For instance, the company’s “Time Flies” event on Sept. 16 will be held virtually, just like its Worldwide Developers Conference in June. In India, the pandemic-linked innovation will soon include a move that could revamp its retail experience.

Apple’s future plans now hinge on the success of this first step. “…scaling online is not that easy, but Apple has deep pockets,” said Everest Group’s Joshi.