Non-linear Strategies Not Effective: Peter Bendor-Samuel – Times of India | In The News

“Over the last two years the influence has moved from enterprise IT to the hands of the stakeholders. They are empowered, have budgets and have technology as an important part of their agenda. They know that they don’t really have to go through enterprise IT to get it. So Indian IT companies will have to relook at their sales forces.” Read more.

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